Romania Home Healthcare Market Analysis

Romania Home Healthcare Market Analysis


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Romania's home healthcare market was valued at $1.05 Bn in 2022 and is estimated to expand at a compound annual growth rate (CAGR) of 7.93% from 2022-30 and will reach $1.94 Bn in 2030. One of the main reasons propelling the growth of this market is the introduction of newer technologies and the ageing population. The market is segmented by component and product. Some key players in this market are Regina Maria, Medicover, Euroclinic, Sanador, Bio Life, Medlife, and others.

ID: IN10ROHS010 CATEGORY: Healthcare Services GEOGRAPHY: Romania AUTHOR: Nandini Shah

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Romania Home Healthcare Market Executive Summary

Romania's home healthcare market was valued at $1.05 Bn in 2022 and is estimated to expand at a compound annual growth rate (CAGR) of 7.93% from 2022-30 and will reach $1.94 Bn in 2030. Home healthcare in Romania refers to medical and support services provided to individuals in their homes, rather than in a hospital or other institutional setting. These services can include medical treatments, rehabilitation, nursing, and support for daily activities. The home healthcare industry in Romania is growing due to factors such as an ageing population, increasing awareness about the benefits of home healthcare, and government support. The availability and quality of home healthcare services in Romania can vary depending on the region and the provider. Some of the challenges faced by the industry include a shortage of trained healthcare personnel, limited reimbursement for services, and complex regulatory requirements.

Many elderly Romanians struggle to make ends meet since they reside in impoverished, remote rural locations with meagre salaries. This is due to the fact that many elderly people today were once employed in collective farms during the communist era, and as a result, their current pension is relatively meagre.

romania home healthcare market analysis

Market Dynamics

Market Growth Drivers

The need for home healthcare services is expanding as chronic diseases like diabetes and heart disease are becoming more common. These services are better equipped to manage and monitor these ailments over time. Healthcare equipment is now more portable, user-friendly, and practical for patients who are at home or on the go thanks to technological improvements. The adoption of emerging technologies in this sector has significantly increased the present patient-provider communication flow, enabling better, quicker, and more efficient care. Technology advancements and rising demand are projected to fuel market expansion in Romania. 

Market Restraints

Romania currently suffers from a severe lack of institutionalized services, according to research published by ENEPRI, the European Network of Economic Policy Research Institutes. Because of the comfort the family offers and the lower expenses compared to institutionalized care, home care is the most popular type of care for older persons who are dependent. But this presents a lot of issues. The majority of family caretakers are female; they are the dependent's wives or daughters. Elderly themselves, many carers run the risk of becoming reliant. According to the survey, family care is more prevalent in rural areas where traditions and moral standards are upheld to a greater extent. The lack of skilled nursing personnel with a compassionate attitude is anticipated to slow the rate of expansion of the Romania home healthcare market. Also, many areas in Romania lack the infrastructure necessary to provide home healthcare services, such as adequate transportation and communication systems at the same time.

Competitive Landscape

Key Players

  • Regina Maria
  • Medicover
  • Euroclinic
  • Sanador
  • Bio Life
  • Medlife

Healthcare Policies and Regulatory Landscape

In Romania, the national health insurance system provides coverage for a range of healthcare services, including home healthcare. In recent years, there has been a shift towards public-private partnerships for the provision of home healthcare services

Telemedicine services have been introduced to improve access to healthcare services, particularly for remote and rural communities. The government has also increased state funding for home healthcare services to improve access and quality of care.

The regulation of home healthcare services has been introduced to ensure the safety and quality of care provided to patients. This includes the certification of healthcare professionals and the accreditation of home healthcare providers.

Incentives have been introduced for health professionals, such as physicians and nurses, to provide home healthcare services. This includes financial incentives and the recognition of home healthcare as a speciality.

1. Executive Summary
1.1 Service Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Healthcare Services Market in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Market Size (With Excel and Methodology)
2.2 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation
5.2 Reimbursement Process for Services
5.3 Reimbursement Process for Treatment

6. Methodology and Scope

Home Healthcare Market Segmentation

By Device Type (Revenue, USD Billion):

Based on the Device Type the market is segmented into Testing, Screening, Monitoring Devices, Therapeutic Home Healthcare Devices, and Mobility Assist.

  • Testing, Screening, and Monitoring Device
  • Blood Glucose Monitors
  • Blood Glucose Monitors
  • Blood Pressure Monitors
  • Heart Rate Monitors
  • Temperature Monitors
  • Sleep Apnea Monitors
  • Coagulation Monitors
  • Ovulation and Pregnancy Test Kits
  • Pulse Oximeters
  • Home Hemoglobin A1C Test Kit
  • Therapeutic Home Healthcare Devices
  • Oxygen Delivery Systems
  • Nebulizers
  • Ventilators
  • Sleep Apnea Therapeutic Devices
  • Wound Care Products
  • IV Equipment
  • Dialysis Equipment
  • Insulin Delivery Devices
  • Inhalers
  • ?Other Therapeutic Products (ostomy devices, automated external defibrillators (AEDs)
  • Mobility Assist
  • Walkers and Rollators
  • Wheelchairs
  • Canes
  • Crutches
  • ?Mobility Scooters

By Service Type (Revenue, USD Billion):

  • Skilled Nursing Services
  • Rehabilitation Therapy Services
  • Hospice and Palliative Care Services
  • Unskilled Care Services
  • Respiratory Therapy Services
  • Infusion Therapy Services
  • Pregnancy Care Services?

By Indication Type (Revenue, USD Billion):

  • Cardiovascular Disorders & Hypertension
  • Diabetes
  • Respiratory Diseases
  • Pregnancy
  • Mobility Disorders
  • Hearing Disorders
  • Cancer
  • Wound Care
  • ?Other Indications (sleep disorders, kidney disorders, neurovascular diseases, and HIV)

Methodology for Database Creation

Our database offers a comprehensive list of healthcare centers, meticulously curated to provide detailed information on a wide range of specialties and services. It includes top-tier hospitals, clinics, and diagnostic facilities across 30 countries and 24 specialties, ensuring users can find the healthcare services they need.​

Additionally, we provide a comprehensive list of Key Opinion Leaders (KOLs) based on your requirements. Our curated list captures various crucial aspects of the KOLs, offering more than just general information. Whether you're looking to boost brand awareness, drive engagement, or launch a new product, our extensive list of KOLs ensures you have the right experts by your side. Covering 30 countries and 36 specialties, our database guarantees access to the best KOLs in the healthcare industry, supporting strategic decisions and enhancing your initiatives.

How Do We Get It?

Our database is created and maintained through a combination of secondary and primary research methodologies.

1. Secondary Research

With many years of experience in the healthcare field, we have our own rich proprietary data from various past projects. This historical data serves as the foundation for our database. Our continuous process of gathering data involves:

  • Analyzing historical proprietary data collected from multiple projects.
  • Regularly updating our existing data sets with new findings and trends.
  • Ensuring data consistency and accuracy through rigorous validation processes.

With extensive experience in the field, we have developed a proprietary GenAI-based technology that is uniquely tailored to our organization. This advanced technology enables us to scan a wide array of relevant information sources across the internet. Our data-gathering process includes:

  • Searching through academic conferences, published research, citations, and social media platforms
  • Collecting and compiling diverse data to build a comprehensive and detailed database
  • Continuously updating our database with new information to ensure its relevance and accuracy

2. Primary Research

To complement and validate our secondary data, we engage in primary research through local tie-ups and partnerships. This process involves:

  • Collaborating with local healthcare providers, hospitals, and clinics to gather real-time data.
  • Conducting surveys, interviews, and field studies to collect fresh data directly from the source.
  • Continuously refreshing our database to ensure that the information remains current and reliable.
  • Validating secondary data through cross-referencing with primary data to ensure accuracy and relevance.

Combining Secondary and Primary Research

By integrating both secondary and primary research methodologies, we ensure that our database is comprehensive, accurate, and up-to-date. The combined process involves:

  • Merging historical data from secondary research with real-time data from primary research.
  • Conducting thorough data validation and cleansing to remove inconsistencies and errors.
  • Organizing data into a structured format that is easily accessible and usable for various applications.
  • Continuously monitoring and updating the database to reflect the latest developments and trends in the healthcare field.

Through this meticulous process, we create a final database tailored to each region and domain within the healthcare industry. This approach ensures that our clients receive reliable and relevant data, empowering them to make informed decisions and drive innovation in their respective fields.

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Last updated on: 01 August 2023
Updated by: Dhruv Joshi

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