Poland Digital Health Market Analysis

Poland Digital Health Market Analysis


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Poland's Digital Health market is projected to grow from $xxBn in 2022 to $xxBn by 2030, registering a CAGR xx% during the forecast period of 2022-30. The market will majorly be driven by technological advancements in healthcare and positive initiatives by the government. The market is segmented by solution, by deployment & by end-use. Some of the major players include Medtronic, GE Healthcare & Asseco.

ID: IN10PLDH005 CATEGORY: Digital Health GEOGRAPHY: Poland AUTHOR: Vidhi Upadhyay

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Poland Digital Health Market Executive Summary

Poland's Digital Health market is projected to grow from $xxBn in 2022 to $xxBn by 2030, registering a CAGR xx% during the forecast period of 2022-30. The health expenditure (% of GDP) of Poland saw a rise from 6.33% in 2018 to 6.45% in 2019 according to the World Health Organization Global Health Expenditure database. Poland's medical system is experiencing issues such as an aging population and rising healthcare expenditures, but the government is investing in digital health solutions to enhance healthcare quality, accessibility, and efficiency.

The government has launched many e-health projects, including the National Health Information System (NHIS), which intends to develop a centralized system for collecting, storing, and exchanging health data. The e-prescription system exists, enabling physicians to digitally prescribe medicine to patients, shortening the time it takes for patients to get their prescriptions and improving drug information accuracy. Telemedicine is being introduced into the healthcare system, enabling remote consultations between patients and physicians, eliminating the need for in-person visits, and enhancing access to healthcare for people residing in remote populations.

poland digital health market analysis

Market Dynamics

Market Growth Drivers

The availability of cloud storage and cloud computing solutions, as well as an increase in computer power and storage capacity, enable storing and analyzing massive amounts of medical data for digital healthcare increasingly viable. In addition, the government has started the "Digital Poland" initiative, with the goal of developing and implementing digital technologies to improve healthcare services. The initiative covers e-health, telemedicine, and electronic prescriptions, as well as healthcare infrastructure upgrading.

The availability of wearable devices has led to more volumetric medical data. The growing use of mobile phones and high-speed internet has made it feasible for patients to access medical information and telehealth services.

Market Restraints

The healthcare system in Poland has not yet widely used software or AI/ML-driven medical devices to improve access to preventative and diagnostic healthcare. Access to this may be problematic, particularly in underdeveloped regions where healthcare access is generally limited. There is lack of specific healthcare regulations and privacy regulations concerning wellness and fitness data which may restrict the growth of the digital health market in Poland.

Competitive Landscape

Key Players

  • Medtronic: This is a global medical device company, which has a presence in Poland and provides a wide range of digital health solutions, including remote monitoring and telemedicine
  • GE Healthcare: This is a global healthcare company, which provides a wide range of digital health solutions, including remote monitoring, telemedicine, and electronic health records
  • Asseco (POL): This is a major IT firm that offers a variety of digital health solutions, such as electronic health records, telemedicine, and remote monitoring
  • LUX MED (POL): This is one of the largest private healthcare providers in Poland, which has invested in the development of digital health solutions, such as electronic health records, telemedicine, and remote monitoring

Other startups such as DocPlanner, Infermedica, Mindgram, Higo Sense & Jutro have also been doing well in the digital health market of Poland.

Healthcare Policies and Regulatory Landscape & Reimbursement Scenario

In Poland, digital health is regulated by the Ministry of Health (MoH), the National Health Fund (NFZ), and the Office of Electronic Communications (UKE). The Ministry of Health is in charge of medical device and in-vitro diagnostic device regulation, while the NFZ and UKE are in charge of eHealth services and data protection. The reimbursement for digital health services and products is primarily determined by the National Health Fund (NFZ) which is a provider of national health insurance. 

1. Executive Summary
1.1 Digital Health Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Digital Health Policy in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Market Size (With Excel and Methodology)
2.2 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation
5.2 Reimbursement Process for Diagnosis
5.3 Reimbursement Process for Treatment

6. Methodology and Scope

Digital Health Market Segmentation

The Digital Health Market is segmented as mentioned below:

By Solution (Revenue, USD Billion):

  • Software
  • Services

By Deployment (Revenue, USD Billion):

  • Cloud-based
  • On-premises

By End-use (Revenue, USD Billion):

  • Diagnostic Centres
  • Healthcare Payers
  • Healthcare Research Centres
  • Hospitals & Clinics
  • Nursing Care Centres
  • Others

Methodology for Database Creation

Our database offers a comprehensive list of healthcare centers, meticulously curated to provide detailed information on a wide range of specialties and services. It includes top-tier hospitals, clinics, and diagnostic facilities across 30 countries and 24 specialties, ensuring users can find the healthcare services they need.​

Additionally, we provide a comprehensive list of Key Opinion Leaders (KOLs) based on your requirements. Our curated list captures various crucial aspects of the KOLs, offering more than just general information. Whether you're looking to boost brand awareness, drive engagement, or launch a new product, our extensive list of KOLs ensures you have the right experts by your side. Covering 30 countries and 36 specialties, our database guarantees access to the best KOLs in the healthcare industry, supporting strategic decisions and enhancing your initiatives.

How Do We Get It?

Our database is created and maintained through a combination of secondary and primary research methodologies.

1. Secondary Research

With many years of experience in the healthcare field, we have our own rich proprietary data from various past projects. This historical data serves as the foundation for our database. Our continuous process of gathering data involves:

  • Analyzing historical proprietary data collected from multiple projects.
  • Regularly updating our existing data sets with new findings and trends.
  • Ensuring data consistency and accuracy through rigorous validation processes.

With extensive experience in the field, we have developed a proprietary GenAI-based technology that is uniquely tailored to our organization. This advanced technology enables us to scan a wide array of relevant information sources across the internet. Our data-gathering process includes:

  • Searching through academic conferences, published research, citations, and social media platforms
  • Collecting and compiling diverse data to build a comprehensive and detailed database
  • Continuously updating our database with new information to ensure its relevance and accuracy

2. Primary Research

To complement and validate our secondary data, we engage in primary research through local tie-ups and partnerships. This process involves:

  • Collaborating with local healthcare providers, hospitals, and clinics to gather real-time data.
  • Conducting surveys, interviews, and field studies to collect fresh data directly from the source.
  • Continuously refreshing our database to ensure that the information remains current and reliable.
  • Validating secondary data through cross-referencing with primary data to ensure accuracy and relevance.

Combining Secondary and Primary Research

By integrating both secondary and primary research methodologies, we ensure that our database is comprehensive, accurate, and up-to-date. The combined process involves:

  • Merging historical data from secondary research with real-time data from primary research.
  • Conducting thorough data validation and cleansing to remove inconsistencies and errors.
  • Organizing data into a structured format that is easily accessible and usable for various applications.
  • Continuously monitoring and updating the database to reflect the latest developments and trends in the healthcare field.

Through this meticulous process, we create a final database tailored to each region and domain within the healthcare industry. This approach ensures that our clients receive reliable and relevant data, empowering them to make informed decisions and drive innovation in their respective fields.

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Last updated on: 11 January 2024
Updated by: Anish Swaminathan

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