North America Dental Care Market Analysis

North America Dental Care Market Analysis


$ 3999

North America Dental Care Market size is at around $17.94 Bn in 2022 and is projected to reach $27.32 Bn in 2030, exhibiting a CAGR of 5.4% during the forecast period. The economy of North America is one of the largest and most developed in the world with high purchasing parity and high demand for quality service. Despite strict regulation, major players like Aspen Dental, Pacific Dental Services, Heartland Dental, and Great Expressions Dental Centres continue to pioneer the dental service provision in the region. This report is segmented by treatment type, age group, clinical setup, and demography.

ID: IN10NAHS005 CATEGORY: Healthcare Services GEOGRAPHY: North America AUTHOR: Dr. Mehrpreet Saluja

Buy Now

North America Dental Care Market Executive Summary

The economy of North America is one of the largest and most developed in the world. The region is made up of three countries: Canada, the United States, and Mexico. Each country has its own unique economy, but they are all closely interconnected through trade, investment, and other economic activities. The United States is the largest economy in North America, and one of the largest in the world. It is a highly developed country with a diverse economy that includes agriculture, manufacturing, services, and technology. The country is a major trading partner for many countries around the world and has a large consumer market. The US economy is driven by various sectors, with services being the largest, followed by manufacturing, wholesale and retail trade, and government. Canada's economy is heavily dependent on natural resources, particularly oil, gas, and timber. The country is also a major producer of agricultural products and minerals, as well as a leading exporter of manufactured goods. Canada also has a well-developed services sector, which includes finance, education, and healthcare.

Mexico is the third-largest economy in North America and is heavily dependent on trade, particularly with the United States. Mexico is a major exporter of manufactured goods, particularly in the automotive and electronics industries. The country also has a large agricultural sector, which includes the production of crops like avocados, berries, and tomatoes. Additionally, Mexico is a major oil producer and it has a growing services sector, which includes finance, healthcare, and tourism. In terms of trade, all three countries are closely connected through the North American Free Trade Agreement (NAFTA), which allows for the free flow of goods and services between the countries, and has been a driver of economic growth in the region. The healthcare system in North America is primarily divided between the United States and Canada, each with its own unique system.

In the United States, the healthcare system is a mix of private and public providers and financing. The majority of Americans have health insurance through their employer, or through government programs such as Medicaid and Medicare. However, there is a significant number of people who do not have health insurance and are uninsured. The quality of care provided by the American healthcare system is generally considered to be high, but it is also one of the most expensive healthcare systems in the world. Canada has a publicly funded healthcare system, which means that healthcare is provided to all citizens and permanent residents free of charge. The system is based on a single-payer model, where healthcare is financed through taxes and administered by the government at the provincial and territorial levels. The quality of care in Canada is generally considered to be good, and patients have access to a wide range of services, including primary care, hospital care, and specialist care. However, there can be long wait times for some procedures and surgeries.

In North America, dental care is often not included in the general health care system and is considered separate. The provision of dental services in North America is primarily provided by private dental clinics and practitioners. However, dental coverage is often provided by private health insurance plans, which are usually separate from general health coverage. In the United States, dental coverage is often not included in employer-provided health insurance plans, and many people have to purchase it separately. In Canada, dental care for children is covered under the public healthcare system, but dental care for adults is generally not covered. In terms of access to dental care, it varies across the region, with some areas having a higher density of dental professionals and clinics, while others have a shortage of dental professionals and limited access to care. The cost of dental care can also be a barrier for some people, especially those without insurance.

north america dental care market analysis

Market Dynamics

Market Growth Drivers

As the population ages, there is an increased demand for dental services, such as dentures and implants, as well as general dental care. As more people have access to dental insurance, they are more likely to seek regular dental care and treatment. With the increasing emphasis on appearance and self-confidence, there is a growing demand for cosmetic dentistry services, such as teeth whitening and orthodontics. Advancements in technology, such as digital radiography, laser dentistry, and CAD/CAM systems, are making dental treatments more efficient and less invasive, which is driving growth for dental clinics and corporations. With more information available about the importance of oral health, people are becoming more aware of the need for regular dental check-ups and preventive care, which is driving growth for dental clinics and corporations. Government initiatives, such as Medicaid and the Children's Health Insurance Program (CHIP) in the United States, are increasing access to dental care for low-income individuals and children, which is driving growth for dental clinics and corporations. Economic growth in North America has led to increased disposable income, which is allowing more people to afford dental services, leading to an increase in demand.

Market Restraints

The reimbursement and insurance coverage for dental care can vary widely depending on the specific plan or coverage, which can limit the potential patient base and revenue for dental clinics and corporations. The dental industry in North America is highly competitive, with many dental clinics and corporations operating in the same geographical areas. This can limit the potential patient base and revenue for dental clinics and corporations. The dental industry is heavily regulated in North America, with strict guidelines and standards that must be met. This can limit the potential growth of dental corporations and clinics by increasing the costs associated with compliance and limiting the types of services or treatments that can be offered. The cost of running a dental clinic or corporation, including staff salaries, equipment, and supplies, can be high, and these costs are constantly rising. This can limit the potential growth of dental corporations and clinics by reducing profitability and making it difficult to invest in new technologies or expand services. Government policies and regulations can have a significant impact on the dental industry in North America, including changes to reimbursement and insurance coverage, as well as regulations related to the practice of dentistry. These can limit the potential growth of dental corporations and clinics by increasing costs and limiting the types of services or treatments that can be offered.

Competitive Landscape

Key Players

  • Aspen Dental
  • Pacific Dental Services
  • Heartland Dental
  • Great Expressions Dental Centers
  • Kool Smiles
  • Dental Corporation of Canada
  • Dental One Partners
  • Western Dental

Notable Recent Deals

January 2023 - Planet DDS Announces Cloud 9 Software Acquisition The acquisition enables the company to better serve the demands of orthodontic and pediatric practices across the US. Planet DDS, the premier provider of cloud-based dental software, announced today that it has finalized the acquisition of Cloud 9 Software from Accel-KKR, a software and technology-enabled company investment organization. Planet DDS's acquisition of Cloud 9 allows it to continue its rapid growth as a multi-specialty dental software platform while gaining Cloud 9's strength and experience in orthodontic and pediatric practice management software.

July 2022 - Peloton Capital, KKR, and Heartland Dental support 123Dentist and Altima Dental's strategic merger. 123Dentist, Altima Dental, and Lapointe Group have agreed to unite to form one of Canada's largest dental support groups, with almost 350 supported dental clinics. Equity capital is being provided by 123Dentist's existing financial partner, Peloton Capital Management, as well as new investors KKR, a leading global investment firm, and Heartland Dental, a KKR portfolio company and the leading dental support organization in the United States, as well as Sentinel Capital Partners, Altima Dental's existing financial partner.

Healthcare Policies and Regulatory Landscape

In the United States, dental care is regulated by state boards of dentistry. Each state has its own board, which is responsible for licensing dentists and dental hygienists, enforcing regulations and laws, and disciplining practitioners who violate them. In addition, the American Dental Association (ADA) is the professional association for dentists in the United States, and it sets standards for dental education, ethical practice, and clinical care. In Canada, dental care is regulated by provincial and territorial dental regulatory bodies. Each province and territory have its own regulatory body, which is responsible for licensing dentists and dental hygienists, enforcing regulations and laws and disciplining practitioners who violate them. The Canadian Dental Association (CDA) is the professional association for dentists in Canada, and it sets standards for dental education, ethical practice, and clinical care. In Mexico, dental care is regulated by the Secretariat of Health (SSA) and the Mexican Council of Dentistry (COMDEM). The SSA is the government agency responsible for the regulation and oversight of health care services in Mexico, and the COMDEM is the professional association for dentists in Mexico. They are responsible for the regulation and oversight of the profession and ensure that dental professionals meet the standards of education, ethical practice, and clinical care.

Reimbursement Scenario

In the United States, dental services are generally not covered by the federal government's Medicare program, which covers health care for people over 65 or with certain disabilities. The majority of Americans get their dental coverage through their employer or by purchasing a separate dental insurance plan. Some states offer dental coverage through Medicaid, the government program for low-income individuals, but coverage and benefits can vary widely from state to state.

In Canada, dental care is not typically covered by the public health care system, with the exception of dental care for children, which is covered in some provinces and territories. Many Canadians have dental insurance through their employer or purchase it separately. Dental coverage is usually provided as a separate benefit from health insurance, and it typically covers a percentage of the cost of dental procedures. The coverage and reimbursement for dental services in Canada can vary depending on the province and the insurance plan.

1. Executive Summary
1.1 Service Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Healthcare Services Market in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Market Size (With Excel and Methodology)
2.2 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation
5.2 Reimbursement Process for Services
5.3 Reimbursement Process for Treatment

6. Methodology and Scope

Dental Care Market Segmentation

By Product (Revenue, USD Billion):

In terms of product category, the toothbrush had the highest revenue share (26% in 2020). The rising incidence of cavities, sensitivity, and gingivitis has increased toothpaste usage significantly in both emerging and wealthy countries. As a result, toothpaste is now an essential part of good dental health. In the oral care sector, toothpaste thus commands the biggest market share.

  • Toothbrush
  • Toothpaste
  • Mouthwash
  • Dental Floss
  • Denture Care

By Age Group (Revenue, USD Billion):

Adults lead the oral care market over the projection period based on age group. The overall expansion of the oral care industry is being driven by adults' increasing consumer knowledge of mouth cleanliness and care. Adult oral care products come in a variety on the market.

  • Children
  • Adults
  • Geriatric

By Sales Channel (Revenue, USD Billion):

The specialty stores dominate the oral care market over the projection period based on the sales channel. Specialty shops carry a broad selection of goods. The employees of specialty businesses provide customers with precise product information. With the aid of specialty shops, customers can also find all types of dental care items under one roof.

  • Hypermarkets/Supermarkets
  • Specialty Stores
  • Drug Stores &Pharmacies
  • Convenience Stores
  • Online Sales Channel

Methodology for Database Creation

Our database offers a comprehensive list of healthcare centers, meticulously curated to provide detailed information on a wide range of specialties and services. It includes top-tier hospitals, clinics, and diagnostic facilities across 30 countries and 24 specialties, ensuring users can find the healthcare services they need.​

Additionally, we provide a comprehensive list of Key Opinion Leaders (KOLs) based on your requirements. Our curated list captures various crucial aspects of the KOLs, offering more than just general information. Whether you're looking to boost brand awareness, drive engagement, or launch a new product, our extensive list of KOLs ensures you have the right experts by your side. Covering 30 countries and 36 specialties, our database guarantees access to the best KOLs in the healthcare industry, supporting strategic decisions and enhancing your initiatives.

How Do We Get It?

Our database is created and maintained through a combination of secondary and primary research methodologies.

1. Secondary Research

With many years of experience in the healthcare field, we have our own rich proprietary data from various past projects. This historical data serves as the foundation for our database. Our continuous process of gathering data involves:

  • Analyzing historical proprietary data collected from multiple projects.
  • Regularly updating our existing data sets with new findings and trends.
  • Ensuring data consistency and accuracy through rigorous validation processes.

With extensive experience in the field, we have developed a proprietary GenAI-based technology that is uniquely tailored to our organization. This advanced technology enables us to scan a wide array of relevant information sources across the internet. Our data-gathering process includes:

  • Searching through academic conferences, published research, citations, and social media platforms
  • Collecting and compiling diverse data to build a comprehensive and detailed database
  • Continuously updating our database with new information to ensure its relevance and accuracy

2. Primary Research

To complement and validate our secondary data, we engage in primary research through local tie-ups and partnerships. This process involves:

  • Collaborating with local healthcare providers, hospitals, and clinics to gather real-time data.
  • Conducting surveys, interviews, and field studies to collect fresh data directly from the source.
  • Continuously refreshing our database to ensure that the information remains current and reliable.
  • Validating secondary data through cross-referencing with primary data to ensure accuracy and relevance.

Combining Secondary and Primary Research

By integrating both secondary and primary research methodologies, we ensure that our database is comprehensive, accurate, and up-to-date. The combined process involves:

  • Merging historical data from secondary research with real-time data from primary research.
  • Conducting thorough data validation and cleansing to remove inconsistencies and errors.
  • Organizing data into a structured format that is easily accessible and usable for various applications.
  • Continuously monitoring and updating the database to reflect the latest developments and trends in the healthcare field.

Through this meticulous process, we create a final database tailored to each region and domain within the healthcare industry. This approach ensures that our clients receive reliable and relevant data, empowering them to make informed decisions and drive innovation in their respective fields.

To request a free sample copy of this report, please complete the form below.


We value your inquiry and offer free customization with every report to fulfil your exact research needs.


Last updated on: 08 January 2024
Updated by: Ritu Baliya

Related reports (by category)


Related reports (by geography)


subscribe to our newsletter
up