Nigeria Digital Health Market Analysis

Nigeria Digital Health Market Analysis


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Nigeria's Digital Health market is projected to grow from $xxBn in 2022 to $xxBn by 2030, registering a CAGR xx% during the forecast period of 2022-30. The market will be driven by the lack of healthcare infrastructure in rural areas generating space for expansion and increasing smartphone and internet penetration. The market is segmented by solution, by deployment & by end-use. Some of the major players include Philips, GE HealthCare & RelianceHMO.

ID: IN10NGDH005 CATEGORY: Digital Health GEOGRAPHY: Nigeria AUTHOR: Vidhi Upadhyay

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Nigeria Digital Health Market Executive Summary

Nigeria's Digital Health market is projected to grow from $xxBn in 2022 to $xxBn by 2030, registering a CAGR xx% during the forecast period of 2022-30. As per the World Health Organization Global Health Expenditure database, the healthcare expenditure of Nigeria saw a rise from $66.5 per person in 2018 to $71.4 per person in 2019 yet it was relatively low compared to the other African countries. The quality of healthcare in Nigeria is generally limited, and many people in the nation lack access to healthcare. Despite these obstacles, the Nigerian government and healthcare groups are aiming to boost healthcare spending and enhance access to high-quality healthcare for all Nigerians.

Digital health in Nigeria is divided into several categories, including, telemedicine, digital wearables, mHealth, electronic medical records (EMR), patient health and wellness, diagnostic tools, and provider tools. Electronic medical records have been around for a long time, and an increasing number of hospitals in Nigeria have effective electronic medical records.

Market Dynamics

Market Growth Drivers

According to the Nigeria Communications Commission (NCC), in December 2021, there were around 195 million active mobile users in Nigeria, indicating that an increasing proportion of the adult population had access to mobile phones. Furthermore, by 2026, mobile internet users are expected to reach 59.7%. Phone penetration and internet connectivity are critical stepping stones for transforming digital health breakthroughs in Nigeria. Moreover, the dearth of healthcare infrastructure in rural regions, increased awareness of health and wellbeing, rising healthcare expenses, government programs, and funding, growth in chronic illnesses and health problems, and the growing demand for effective and inexpensive healthcare services are the reasons propelling the growth and acceptance of digital health market in Nigeria.

Market Restraints

These constraints include but are not limited to, poor healthcare system management, inadequate infrastructure investments, insufficient resources, insufficient human resource capability, high scalability costs, and coordination concerns, among others. The lack of a systemic approach and design has had a substantial influence on effort coordination, resulting in fragmentation and non-interoperability across diverse applications.

Competitive Landscape

Key Players

  • Philips: A worldwide health technology leader that provides digital health solutions for telemedicine, imaging, and patient monitoring
  • GE Healthcare: A leading provider of medical imaging, health monitoring, and digital health solutions throughout the world
  • IBM: IBM Watson Health a division of IBM that offers a variety of digital health solutions including EHR, population health management, precision medicine, medical imaging, and virtual health through AI and other advanced technologies
  • Cerner: It is a major player in the digital health market, offering electronic health records (EHR) and other clinical information systems
  • RelianceHMO: Individual and company health insurance platform. It provides telemedicine, medical consultation, health benefits, pregnant women protection, and other services
  • SonoCare Healthcare: Health-tech start-up delivering On-demand mobile medical diagnostic services
  • Healthlane: An Appointment scheduling and teleconsultation application for patients

Healthcare Policies and Regulatory Landscape

The Federal Ministry of Health is one of Nigeria's Federal Ministries in charge of developing and implementing health-related policies. The Nigerian Communications Commission (NCC) supervises the Nigerian telecommunications industry and ensures that telemedicine services are available and accessible.

The Association of Telecommunication Companies of Nigeria (ATCON) is a professional, non-profit, non-political organization that advocates and represents the concerns of Nigerian telecommunications companies and seeks to enhance access to telemedicine services.

Reimbursement Scenario

Compensation for digital health services in Nigeria is currently limited and scarce, although initiatives are continuing to extend and enhance reimbursement for these services. The National Health Insurance Scheme (NHIS) provides some reimbursement for telemedicine services, but coverage is limited. There are also private insurance policies that reimburse some digital health services, although the coverage varies and many Nigerians do not have access to this coverage. Some healthcare organizations and companies are also providing digital health services on a fee-for-service basis, although these services may be out of reach for many Nigerians. Overall, compensation for digital health services in Nigeria is required to be improved.

1. Executive Summary
1.1 Digital Health Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Digital Health Policy in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Market Size (With Excel and Methodology)
2.2 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation
5.2 Reimbursement Process for Diagnosis
5.3 Reimbursement Process for Treatment

6. Methodology and Scope

Digital Health Market Segmentation

The Digital Health Market is segmented as mentioned below:

By Solution (Revenue, USD Billion):

  • Software
  • Services

By Deployment (Revenue, USD Billion):

  • Cloud-based
  • On-premises

By End-use (Revenue, USD Billion):

  • Diagnostic Centres
  • Healthcare Payers
  • Healthcare Research Centres
  • Hospitals & Clinics
  • Nursing Care Centres
  • Others

Methodology for Database Creation

Our database offers a comprehensive list of healthcare centers, meticulously curated to provide detailed information on a wide range of specialties and services. It includes top-tier hospitals, clinics, and diagnostic facilities across 30 countries and 24 specialties, ensuring users can find the healthcare services they need.​

Additionally, we provide a comprehensive list of Key Opinion Leaders (KOLs) based on your requirements. Our curated list captures various crucial aspects of the KOLs, offering more than just general information. Whether you're looking to boost brand awareness, drive engagement, or launch a new product, our extensive list of KOLs ensures you have the right experts by your side. Covering 30 countries and 36 specialties, our database guarantees access to the best KOLs in the healthcare industry, supporting strategic decisions and enhancing your initiatives.

How Do We Get It?

Our database is created and maintained through a combination of secondary and primary research methodologies.

1. Secondary Research

With many years of experience in the healthcare field, we have our own rich proprietary data from various past projects. This historical data serves as the foundation for our database. Our continuous process of gathering data involves:

  • Analyzing historical proprietary data collected from multiple projects.
  • Regularly updating our existing data sets with new findings and trends.
  • Ensuring data consistency and accuracy through rigorous validation processes.

With extensive experience in the field, we have developed a proprietary GenAI-based technology that is uniquely tailored to our organization. This advanced technology enables us to scan a wide array of relevant information sources across the internet. Our data-gathering process includes:

  • Searching through academic conferences, published research, citations, and social media platforms
  • Collecting and compiling diverse data to build a comprehensive and detailed database
  • Continuously updating our database with new information to ensure its relevance and accuracy

2. Primary Research

To complement and validate our secondary data, we engage in primary research through local tie-ups and partnerships. This process involves:

  • Collaborating with local healthcare providers, hospitals, and clinics to gather real-time data.
  • Conducting surveys, interviews, and field studies to collect fresh data directly from the source.
  • Continuously refreshing our database to ensure that the information remains current and reliable.
  • Validating secondary data through cross-referencing with primary data to ensure accuracy and relevance.

Combining Secondary and Primary Research

By integrating both secondary and primary research methodologies, we ensure that our database is comprehensive, accurate, and up-to-date. The combined process involves:

  • Merging historical data from secondary research with real-time data from primary research.
  • Conducting thorough data validation and cleansing to remove inconsistencies and errors.
  • Organizing data into a structured format that is easily accessible and usable for various applications.
  • Continuously monitoring and updating the database to reflect the latest developments and trends in the healthcare field.

Through this meticulous process, we create a final database tailored to each region and domain within the healthcare industry. This approach ensures that our clients receive reliable and relevant data, empowering them to make informed decisions and drive innovation in their respective fields.

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Last updated on: 22 December 2023
Updated by: Dhruv Joshi

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