Malaysia Nutritional Supplements Market Report 2022 to 2030

Malaysia Nutritional Supplements Market Analysis

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By 2030, Malaysia's nutrition and supplements market is expected to reach a value of $1 Bn from $0.6 Bn in 2022, growing at a CAGR of 6.5% during 2022-30. Local players such as Careddi, Nutricia, and Nutrilite by Amway primarily dominates the market. The market for nutrition and supplements in Malaysia is primarily driven by e-commerce platforms and increasing consumer awareness of health and lifestyle. The Malaysia nutrition and supplements market in Malaysia is segmented by Type, Product, application, and Distribution Channel.

ID: IN10MYON002 CATEGORY: OTC & Nutraceuticals GEOGRAPHY: Malaysia AUTHOR: Dr. Vishwa Modhia

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Malaysia Nutrition and Supplements Market Analysis Summary

By 2030, Malaysia's nutrition and supplements market is expected to reach a value of $1 Bn from $0.6 Bn in 2022, growing at a CAGR of 6.5% during 2022-30.

Malaysians are especially worried about preventing heart problems, hypertension, and the onset of diabetes because their nation has the highest rates of obesity and diabetes in Southeast Asia. Malnutrition is widespread (53.4%) among primary school students in rural Malaysia. Malaysians' increased interest in health supplements is a result of their belief that prevention is preferable to cure as well as the country's growing health consciousness. Public hospitals are becoming overcrowded and overburdened as healthcare costs rise. The Malaysian government has devoted a significant portion of its national budget to the healthcare industry because it places a high priority on the health and well-being of its citizens.

When it comes to offline distribution channels for nutrition and supplements, consumers are increasingly choosing to buy their supplements at drugstores and convenience stores close to residential areas rather than traveling to a hypermarket or a supermarket. In 2017, personal care and convenience stores experienced growth of 18% and 17%, respectively, while hypermarkets experienced a 4% decline.

Market Dynamics

Market Growth Drivers

Health supplement companies are utilizing Malaysia's rapidly expanding eCommerce channels. Malaysia is one of the most urbanized nations in Southeast Asia as of 2018, with 76% of its population living in cities. With so many people residing in urbanized areas, there are benefits like a high rate of internet penetration (83%) and other modern conveniences like developed infrastructures that support the expansion of eCommerce. A specialized and expanding market exists for certified organic and natural health supplements.

Market Restraints

With a market share of 26%, China was the biggest exporter of nutritional and food supplements to Malaysia in 2017. In Malaysia, direct-selling businesses are the main importers of health supplements. The supplements are typically privately labeled.

Competitive Landscape

Key Players

Careddi (MYS)
Bioalpha (MYS)
NutriAsia (MYS)
BDC Pharmacy (MYS)
W.H. Pharmaceutical (MYS)
Tanamera Tropical Spa (MYS)
Fonte Pharmaceutical (MYS)
Wellleaf (MYS)
Nutrilite by Amway (MYS)
Usana (MYS)
Brand’s by Suntory (MYS)
Kinetica Crisp Pro by Kino Biotech (MYS)
GNC
GlaxoSmithKline
Nestlé

Recent Notable Deals

December 2022: Wellous, a wellness and nutrition company in Southeast Asia, and Kairous Acquisition Corporation Limited have signed a definitive merger agreement. Wellous, a company founded in 2016, is revolutionizing the nutrition and multifunctional food product industries by providing naturally sourced ingredients to extract the healthiest compounds.

Healthcare Policies and Reimbursement Scenarios

The Malaysian Dietary Supplement Association, an organization recognized by the National Pharmaceutical Regulatory Authority and the Ministry of Health Malaysia, is in charge of overseeing the regulation of nutrition and supplements in Malaysia.

Depending on the kind of product and the person's health insurance coverage, Malaysian nutrition and supplement reimbursement policies change. Unless a doctor specifically prescribes them for a particular medical condition, health insurance plans in Malaysia typically do not cover the cost of vitamins or dietary supplements. It's significant to note that nutritional supplements and vitamins are typically regarded as over-the-counter (OTC) products and that their use is not regulated in Malaysia.

1. Executive Summary
1.1 Product Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Government Regulation in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Epidemiology of Disease
2.2 Market Size (With Excel and Methodology)
2.3 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation

6. Methodology and Scope

Malaysia Nutritional Supplements Market Segmentation

The Nutritional Supplements Market is segmented as mentioned below:

By Product (Revenue, USD Billion):

Sports Nutrition
- Sports Food
- Sports Drinks
- Sports Supplements

Fat Burners
- Green Tea
- Fiber
- Protein
- Green Coffee
- Others (Turmeric, Ginseng, Cranberry, Garcinia Cambogia)?

Dietary Supplements
- Vitamins
- Minerals
- Enzymes
- Amino Acids
- Conjugated Linoleic Acids

Functional Foods
- Probiotics
- Omega-3
- Others

By Consumer Group (Revenue, USD Billion):

Infant
Children
Adults
Pregnant
Geriatric

By Formulation (Revenue, USD Billion):

Tablets
Capsules
Powder
Softgels
Liquid
Others

By Delivery Channel (Revenue, USD Billion):

Chemists/Pharmacists
Direct-to-Consumer Sales
E-commerce

Methodology for Database Creation

Our database offers a comprehensive list of healthcare centers, meticulously curated to provide detailed information on a wide range of specialties and services. It includes top-tier hospitals, clinics, and diagnostic facilities across 30 countries and 24 specialties, ensuring users can find the healthcare services they need.

Additionally, we provide a comprehensive list of Key Opinion Leaders (KOLs) based on your requirements. Our curated list captures various crucial aspects of the KOLs, offering more than just general information. Whether you're looking to boost brand awareness, drive engagement, or launch a new product, our extensive list of KOLs ensures you have the right experts by your side. Covering 30 countries and 36 specialties, our database guarantees access to the best KOLs in the healthcare industry, supporting strategic decisions and enhancing your initiatives.

How Do We Get It?

Our database is created and maintained through a combination of secondary and primary research methodologies.

1. Secondary Research

With many years of experience in the healthcare field, we have our own rich proprietary data from various past projects. This historical data serves as the foundation for our database. Our continuous process of gathering data involves:

Analyzing historical proprietary data collected from multiple projects.
Regularly updating our existing data sets with new findings and trends.
Ensuring data consistency and accuracy through rigorous validation processes.

With extensive experience in the field, we have developed a proprietary GenAI-based technology that is uniquely tailored to our organization. This advanced technology enables us to scan a wide array of relevant information sources across the internet. Our data-gathering process includes:

Searching through academic conferences, published research, citations, and social media platforms
Collecting and compiling diverse data to build a comprehensive and detailed database
Continuously updating our database with new information to ensure its relevance and accuracy

2. Primary Research

To complement and validate our secondary data, we engage in primary research through local tie-ups and partnerships. This process involves:

Collaborating with local healthcare providers, hospitals, and clinics to gather real-time data.
Conducting surveys, interviews, and field studies to collect fresh data directly from the source.
Continuously refreshing our database to ensure that the information remains current and reliable.
Validating secondary data through cross-referencing with primary data to ensure accuracy and relevance.

Combining Secondary and Primary Research

By integrating both secondary and primary research methodologies, we ensure that our database is comprehensive, accurate, and up-to-date. The combined process involves:

Merging historical data from secondary research with real-time data from primary research.
Conducting thorough data validation and cleansing to remove inconsistencies and errors.
Organizing data into a structured format that is easily accessible and usable for various applications.
Continuously monitoring and updating the database to reflect the latest developments and trends in the healthcare field.

Through this meticulous process, we create a final database tailored to each region and domain within the healthcare industry. This approach ensures that our clients receive reliable and relevant data, empowering them to make informed decisions and drive innovation in their respective fields.