Malaysia Breast Pump Market Report

Malaysia Breast Pump Market Executive Summary

The Malaysia Breast Pump Market is at around $4.7 Mn in 2023 and is projected to reach $8.5 Mn in 2030, exhibiting a CAGR of 8.8% during the forecast period.

A breast pump is a mechanical device that lactating women use to extract milk from their breasts. They are available in two forms; they can be manual devices powered by hand or foot movements or automatic devices powered by electricity. Breast pumps are available in a variety of styles to meet the demands of moms. Hand-operated manual pumps are lightweight and silent, making them ideal for sporadic usage. Electric pumps are often used on a regular basis because of their higher efficiency and ability to run on mains or batteries. There are several uses for breast pumps. Many parents use them to continue breastfeeding after they return to work. They express their milk at work, which is later bottle-fed to their child by a caregiver. A breast pump may be also used to address a range of challenges parents may encounter during breast feeding, including difficulties latching, separation from an infant in intensive care, to feed an infant who cannot extract sufficient milk itself from the breast, to avoid passing medication through breast milk to the baby, or to relieve engorgement, which is a painful condition whereby the breasts are overfull.

The Malaysia Breast Pump Market is driven by significant factors such as changing consumer preferences, increasing presence of females in the workforce, and growing consumer awareness. However, high price, physical discomfort, and social resistance restrict the growth and potential of the market.

The major players of the Malaysia Breast Pump Market are Ameda, Pigeon, Horigen, Philips Avent, and Ardo Medical AG, among others. Philips Avent, a division of Koninklijke Philips N.V., offers a range of breast pumps with innovative features such as massage cushions and multiple suction settings for personalized comfort.

Market Dynamics

Market Growth Drivers

Changing Consumer Preferences: Evolving consumer preferences and lifestyles in Malaysia are driving breast pump market growth. As families prioritize health and convenience, there's increasing demand for flexible, easy-to-use breast pumps. With more women balancing careers and family life, the need for efficient, portable pumps has risen, fueling market expansion.

Increasing presence of females in workforce: From 2009 to 2019, Malaysia's female labor force participation rose from 46.4% to 55.6%, significantly boosting the breast pump market. As more women advance in their careers, the need for convenient breastfeeding solutions grows. Portable, user-friendly breast pumps are essential for working mothers, driving demand for advanced technologies and fueling market growth.

Growing consumer awareness: Increased consumer awareness in Malaysia is driving breast pump market growth by emphasizing the benefits of breastfeeding. As more consumers recognize the nutritional and immunological advantages of breast milk, demand for breast pumps rises, especially among working mothers balancing career and breastfeeding. This trend fuels market expansion.

Market Restraints

High Price: In Malaysia, the cost of breast pumps poses a major barrier to market growth due to the country's economic diversity and varying income levels. Premium and advanced breast pumps often come with high prices, which can be unaffordable for many, particularly in lower-income and rural areas. As a result, the cost of breast pumps can limit market expansion and adoption in a price-sensitive market like Malaysia.

Physical Discomfort: In Malaysia, discomfort related to breast pump use can significantly hinder market growth by discouraging potential users from adopting or continuing with these devices. Physical discomfort or pain during pumping can deter women from consistent use or from choosing more advanced models. Consequently, negative experiences with breast pumps can lead to lower consumer satisfaction, decreased demand, and market growth

Social Resistance: The stigma surrounding breastfeeding and feelings of embarrassment and discomfort, poses a significant barrier to breast pump adoption. Many women are hesitant to use breast pumps due to societal pressures and the lack of supportive infrastructure. This reluctance to pump in public or even in private spaces hinders the normalization of breastfeeding and impacts the overall growth of the breast pump market.

Regulatory Landscape and Reimbursement Scenario

In Malaysia, the National Pharmaceutical Regulatory Agency (NPRA) is the regulatory agency for healthcare products, including pharmaceuticals, medical devices, and traditional health supplements. The NPRA operates under the Ministry of Health to ensure the efficacy, safety, and quality of healthcare products that are available in the nation.

Before new medications, medical equipment, and herbal health supplements can be sold in Malaysia, the NPRA is responsible for examination and market authorization. Strict quality control procedures are implemented to guarantee that medical supplies fulfil the necessary requirements for both efficacy and safety. This includes conducting quality control methods, maintaining laboratories for product testing, and inspecting production facilities. Overall, the NPRA protects the public health in Malaysia by its rigorous and stringent evaluation and oversight procedures.

Malaysia’s healthcare system offers a mix of public and private options for financing medical care. The government of Malaysia provides a highly subsidized public healthcare system. Citizens and permanent residents can receive basic medical care for little to no cost under this system. Although public hospitals provide high-quality healthcare, waiting period may be longer and access to cutting-edge therapies may be more restricted than in private hospitals. Beyond the services public system offers, private health insurance offers additional coverage. It gives users access to a greater variety of services, such as private medical facilities and clinics, specialist consultations, sophisticated diagnostic techniques and processes, and quicker access to medical services.

Competitive Landscape

Key Players

Here are some of the major key players in the Malaysia Breast Pump Market:

• Avent
• Pigeon
• Horigen
• Philips Avent
• Ardo Medical AG
• Lansinoh Laboratories
• Hygeia
• Spectra Baby
• Willow
• Asia Connection
• Advin Healthcare
• Medela AG