Japan Nutritional Supplements Market Analysis

Japan Nutritional Supplements Market Analysis


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By 2030, it is anticipated that the Japan Nutrition and Supplements market will reach a value of $47.25 Bn from $23.71 Bn in 2022, growing at a CAGR of 9% during 2022-30. The market is primarily dominated by local players such as Otsuka Pharmaceutical, Taisho Pharmaceutical, Kikkoman Corporation, and Ajinomoto. The market for nutrition and supplements in Japan is primarily driven by reimbursement scenarios, increasing customer awareness, and increasing disposable incomes. The Japan nutrition and supplements market in Japan is segmented by type, product, application, and distribution channel.

ID: IN10JPON002 CATEGORY: OTC & Nutraceuticals GEOGRAPHY: Japan AUTHOR: Dr. Vishwa Modhia

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Japan Nutritional and Supplements Market Analysis Summary

By 2030, it is anticipated that the Japan Nutrition and Supplements market will reach a value of $47.25 Bn from $23.71 Bn in 2022, growing at a CAGR of 9% during 2022-30.

Japan has the world's third-largest and most developed nutrition and supplement market. Non-conventional or processed foods like 'tofu' (bean curd), noodles, hamburger steak, sausages, crackers, yogurt, beverages, and confections are also examples of Japanese "health foods" that can be produced.

Health and wellness products in Japan can be broadly categorized into organic, free-from, naturally healthy, food minus, food intolerance, and fortified or functional products, all of which have seen an increase in sales over the past few years. The Japan nutrition and supplements market encompasses a variety of categories.

Japan nutrition and supplements market report 2022 to 2030

Market Dynamics

Market Growth Drivers

Health foods and dietary supplements that lower the risk of lifestyle-related diseases are becoming more and more popular, and those that focus on anti-aging, weight loss, and beauty care also have a lot of promise. The traditional Japanese diet is thought to be very balanced, so there is a strong demand for natural and healthy foods.

There are many factors contributing to the recent shift to a health-conscious lifestyle, from increased dietary requirements to increased awareness of production methods and ingredients.

In order to maintain their good health and quality of life, the elderly population is concentrating on adapting to nutritional supplements that are specifically tailored to their needs. In Japan, a survey on dietary supplements was conducted in 2020, and it revealed that about 45% of the participants used them.

Market Restraints

It can be difficult for exporters to select the best distribution channel. Companies must first determine the retail price of their goods in Japan and the distribution channels for goods in those price ranges.

Competitive Landscape

Key Players

  • Otsuka Pharmaceutical (JPN)
  • Taisho Pharmaceutical (JPN)
  • Kikkoman Corporation (JPN)
  • Ajinomoto (JPN)
  • Morinaga Milk Industry (JPN)
  • Yakult Honsha (JPN)
  • Meiji Holdings (JPN)
  • Lion Corporation (JPN)
  • House Food Group (JPN)
  • Suntory Beverage & Food (JPN)

Healthcare Policies and Reimbursement Scenarios

The Pharmaceuticals and Medical Devices Agency (PMDA) and the Ministry of Health, Labour, and Welfare (MHLW) are responsible for regulating nutrition and supplement products in Japan. The Consumer Affairs Agency (CAA) is responsible for enforcing the laws governing food and dietary supplement claims.

In Japan, the public health insurance system is primarily used to pay for nutrition and supplement products. For the products to qualify for reimbursement, they must be accepted by the Ministry of Health, Labour, and Welfare and adhere to certain requirements. Depending on the product and the person's insurance coverage, the reimbursement rate varies.

1. Executive Summary
1.1 Product Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Government Regulation in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Epidemiology of Disease
2.2 Market Size (With Excel and Methodology)
2.3 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation

6. Methodology and Scope

Japan Nutritional Supplements Market Segmentation

By Product (Revenue, USD Billion):

  • Sports Nutrition
    • Sports Food
    • Sports Drinks
    • Sports Supplements
  • Fat Burners
    • Green Tea
    • Fiber
    • Protein
    • Green Coffee
    • Others (Turmeric, Ginseng, Cranberry, Garcinia Cambogia)?
  • Dietary Supplements
    • Vitamins
    • Minerals
    • Enzymes
    • Amino Acids
    • Conjugated Linoleic Acids
  • Functional Foods
    • Probiotics
    • Omega-3
    • Others

By Consumer Group (Revenue, USD Billion):

  • Infant
  • Children
  • Adults
  • Pregnant
  • Geriatric

By Formulation (Revenue, USD Billion):

  • Tablets
  • Capsules
  • Powder
  • Softgels
  • Liquid
  • Others

By Delivery Channel (Revenue, USD Billion):

  • Chemists/Pharmacists
  • Direct-to-Consumer Sales
  • E-commerce

Methodology for Database Creation

Our database offers a comprehensive list of healthcare centers, meticulously curated to provide detailed information on a wide range of specialties and services. It includes top-tier hospitals, clinics, and diagnostic facilities across 30 countries and 24 specialties, ensuring users can find the healthcare services they need.​

Additionally, we provide a comprehensive list of Key Opinion Leaders (KOLs) based on your requirements. Our curated list captures various crucial aspects of the KOLs, offering more than just general information. Whether you're looking to boost brand awareness, drive engagement, or launch a new product, our extensive list of KOLs ensures you have the right experts by your side. Covering 30 countries and 36 specialties, our database guarantees access to the best KOLs in the healthcare industry, supporting strategic decisions and enhancing your initiatives.

How Do We Get It?

Our database is created and maintained through a combination of secondary and primary research methodologies.

1. Secondary Research

With many years of experience in the healthcare field, we have our own rich proprietary data from various past projects. This historical data serves as the foundation for our database. Our continuous process of gathering data involves:

  • Analyzing historical proprietary data collected from multiple projects.
  • Regularly updating our existing data sets with new findings and trends.
  • Ensuring data consistency and accuracy through rigorous validation processes.

With extensive experience in the field, we have developed a proprietary GenAI-based technology that is uniquely tailored to our organization. This advanced technology enables us to scan a wide array of relevant information sources across the internet. Our data-gathering process includes:

  • Searching through academic conferences, published research, citations, and social media platforms
  • Collecting and compiling diverse data to build a comprehensive and detailed database
  • Continuously updating our database with new information to ensure its relevance and accuracy

2. Primary Research

To complement and validate our secondary data, we engage in primary research through local tie-ups and partnerships. This process involves:

  • Collaborating with local healthcare providers, hospitals, and clinics to gather real-time data.
  • Conducting surveys, interviews, and field studies to collect fresh data directly from the source.
  • Continuously refreshing our database to ensure that the information remains current and reliable.
  • Validating secondary data through cross-referencing with primary data to ensure accuracy and relevance.

Combining Secondary and Primary Research

By integrating both secondary and primary research methodologies, we ensure that our database is comprehensive, accurate, and up-to-date. The combined process involves:

  • Merging historical data from secondary research with real-time data from primary research.
  • Conducting thorough data validation and cleansing to remove inconsistencies and errors.
  • Organizing data into a structured format that is easily accessible and usable for various applications.
  • Continuously monitoring and updating the database to reflect the latest developments and trends in the healthcare field.

Through this meticulous process, we create a final database tailored to each region and domain within the healthcare industry. This approach ensures that our clients receive reliable and relevant data, empowering them to make informed decisions and drive innovation in their respective fields.

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Last updated on: 16 May 2024
Updated by: Bhanu Pratap Singh

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