Japan Mental Health Apps Market Report 2023 to 2030

Japan Mental Health Apps Market Analysis

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The Japan Mental Health Apps Market was valued at $385.38 Mn in 2023 and is predicted to grow at a CAGR of 15.7% from 2023 to 2030, to $1069.61 Mn by 2030. The key drivers of this industry include increasing smartphone penetration, rising incidences, and rising interest in preventive care. The industry is primarily dominated by players such as HeadSpace, Calm, Awarefy, and Mindfulness among others.

ID: IN10JPDH157 CATEGORY: Digital Health GEOGRAPHY: Japan AUTHOR: Aashwi Mehta

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Japan Mental Health Apps Market Executive Summary

The Japan Mental Health Apps Market was valued at $385.38 Mn in 2023 and is predicted to grow at a CAGR of 15.7% from 2023 to 2030, to $1069.61 Mn by 2030.

Mental Health Apps are computer, tablet, and smartphone software applications that support and enhance cognitive and emotional health. These can be used alone or in conjunction with more conventional therapies to help people manage mental health conditions like depression, anxiety, insomnia, etc. For example, they can give users access to synchronous or asynchronous mental health professional support via live chat, video, or phone calls. Apps can also be used to promote behavior changes like mindfulness and meditation, which can enhance overall well-being.

1 in 37 people currently receives treatment for any mental disorder, while one in 20 people have experienced a common mental disorder in Japan. There were over 5 Mn inpatients and outpatients receiving treatments for mental and behavioral disorders and around 34% of them were treated for mood disorders such as bipolar affective disorders and depressive episodes. The market is driven by significant factors like increasing smartphone penetration, rising incidences, and rising interest in preventive care. However, limited integration, associated stigma, and language barriers restrict the growth and potential of the market.

Prominent players in this field include HeadSpace, Calm, Awarefy, and Mindfulness among others.

Japan Mental Health App Market Report 2023 to 2030

Market Dynamics

Market Growth Drivers

Increasing Smartphone Penetration: The forecasted smartphone penetration rate of 79.8% by 2028, with over 95 Mn smartphone users in Japan, is a significant market driver for the mental health app market. This widespread smartphone usage creates a vast user base and accessibility for mental health apps, making it easier for individuals to access and utilize these digital mental health solutions.

Rising Incidences: The market for mental health apps is driven by the high incidence of anxiety, depression, and stress-related disorders in Japan, which are made worse by social expectations and a demanding work culture. These difficulties generate an increased need for easily available and practical mental health solutions, which makes apps a covert and useful way to manage well-being and seek support.

Rising Interest in Preventative Care: The market for mental health apps is being fueled by a growing interest in proactive mental well-being and preventative healthcare. These apps, which align with a preventative mindset, attract individuals seeking to maintain and improve their mental health through self-care, stress management, and early intervention tools.

Market Restraints

Limited Integration: The lack of seamless integration between mental health apps and Japan's healthcare system hinders comprehensive care experiences. Difficulty in securely sharing data between apps, therapists, and healthcare providers leads to a fragmented approach to mental health, limiting the effectiveness and adoption of mental health apps.

Associated Stigma: The stigma against people with mental disorders in Japan is a market restraint for mental health apps. In Japan, there is still a stigma attached to mental health problems despite growing awareness, which may discourage individuals from using mental health applications to get assistance.

Language Barrier: For mental health apps to be successful in Japan, they must be linguistically and culturally appropriate, necessitating a large investment in localization and adaptation work.

Regulatory Landscape and Reimbursement Scenario

Based on the Basic Act on Suicide Countermeasures, the government has formulated the General Principles of Suicide Prevention Policy, as a guideline, under which suicide countermeasures in Japan are promoted. It includes measures for gatekeeper training, improving access to mental health services, and raising public awareness. Certain mental health services, especially those associated with serious mental diseases necessitating hospitalization and medication management, are covered by Japan's national health insurance system (NHI). Psychiatric treatment is covered under NHI.

Competitive Landscape

Key Players

Here are some of the major key players in the Japan Mental Health App Market:

HeadSpace
Calm
Awarefy
Mindfulness
Better Help
Talkspace
Moodfit
Mindshift
Ten percent happier
notOk

1. Executive Summary
1.1 Digital Health Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Digital Health Policy in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Market Size (With Excel and Methodology)
2.2 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation
5.2 Reimbursement Process for Diagnosis
5.3 Reimbursement Process for Treatment

6. Methodology and Scope

Japan Mental Health App Market Segmentation

By Platform

Android
iOS
Others

By Usage

Stress
Anxiety
Insomnia
Meditation
Others

By Subscription Model

Free apps
Freemium apps
Paid apps

Methodology for Database Creation

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How Do We Get It?

Our database is created and maintained through a combination of secondary and primary research methodologies.

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Analyzing historical proprietary data collected from multiple projects.
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Ensuring data consistency and accuracy through rigorous validation processes.

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Searching through academic conferences, published research, citations, and social media platforms
Collecting and compiling diverse data to build a comprehensive and detailed database
Continuously updating our database with new information to ensure its relevance and accuracy

2. Primary Research

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Collaborating with local healthcare providers, hospitals, and clinics to gather real-time data.
Conducting surveys, interviews, and field studies to collect fresh data directly from the source.
Continuously refreshing our database to ensure that the information remains current and reliable.
Validating secondary data through cross-referencing with primary data to ensure accuracy and relevance.

Combining Secondary and Primary Research

By integrating both secondary and primary research methodologies, we ensure that our database is comprehensive, accurate, and up-to-date. The combined process involves:

Merging historical data from secondary research with real-time data from primary research.
Conducting thorough data validation and cleansing to remove inconsistencies and errors.
Organizing data into a structured format that is easily accessible and usable for various applications.
Continuously monitoring and updating the database to reflect the latest developments and trends in the healthcare field.

Through this meticulous process, we create a final database tailored to each region and domain within the healthcare industry. This approach ensures that our clients receive reliable and relevant data, empowering them to make informed decisions and drive innovation in their respective fields.