Germany Nutritional Supplements Market Analysis

Germany Nutritional Supplements Market Analysis


$ 3999

By 2030, it is anticipated that the Germany Nutrition and Supplements market will reach a value of $23.46 Bn from $13.96 Bn in 2022, growing at a CAGR of 6.7% during 2022-2030. The market is primarily dominated by local players such as Rossmann, Müller, and Body & Fit. The market for nutrition and supplements in Germany is primarily driven by reimbursement scenarios, increasing customer awareness, and strict government regulations. The Germany nutrition and supplements market in Germany is segmented by Type, Product, application, and Distribution Channel.

ID: IN10DEON002 CATEGORY: OTC & Nutraceuticals GEOGRAPHY: Germany AUTHOR: Dr. Vishwa Modhia

Buy Now

Germany Nutrition and Supplements Market Analysis Summary

By 2030, it is anticipated that the Germany Nutrition and Supplements market will reach a value of $23.46 Bn from $13.96 Bn in 2022, growing at a CAGR of 6.7% during 2022-30.

A third of Germans regularly consume nutritional supplements to enhance their health and well-being, making the country's food supplement market a billion-dollar industry. The rapidly expanding nutrition and supplement market is a reflection of the increasing health consciousness and desire among Germans to lead an active and healthy lifestyle.

Germany's health expenditures are rising steadily and will surpass $434.69 Bn in 2019. International businesses that operate in the market benefit from a variety of opportunities brought about by this trend. Pharmacies remain the main distribution channel for food supplements and enjoy a high level of trust among the German population.

germany nutrition and supplements market analysis

Market Dynamics

Market Growth Drivers Analysis

The second-largest market, Germany, saw a rise in demand due to the increasing acceptance of vegetarianism and veganism by consumers. Consumers' increased focus on their health has increased awareness of the need for nutrition and health supplements as well as needs related to the prevention of obesity and digestive issues.

Demand for food supplements boosting the immune system peaked at the start of the Covid-19 pandemic. Pharmacy sales of pure vitamin C nearly doubled in the first quarter of 2020, while sales of immune stimulants, zinc preparations, and vitamin C combinations all saw increases of between 40 and 60 percent.

Market Restraints

As insurance typically does not cover nutrition and supplement products, rising out-of-pocket costs may discourage new customers and businesses from entering the market.

Competitive Landscape

Key Players

  • Rossmann (DEU)
  • Müller (DEU)
  • Body & Fit (DEU)
  • Zec Plus (DEU)
  • Fitness-Food (DEU)
  • Power Supplements (DEU)
  • Vital Concept (DEU)
  • Pfizer Inc.
  • Bayer

Healthcare Policies and Reimbursement Scenarios

The industry is regulated by the Federal Institute for Risk Assessment (BfR), which ensures that supplements are safe and accurately labeled. Food supplements are covered by the basic provisions of the German Food and Feed Code of Law (LFGB) as well as all other food law legislation of the European Union.

In Germany, nutritional supplements are generally not covered by statutory health insurance and are considered personal expenses. However, some complementary or alternative medicine treatments, such as herbal remedies or homeopathic remedies, may be reimbursed by some health insurance providers if prescribed by a licensed practitioner.

1. Executive Summary
1.1 Product Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Government Regulation in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Epidemiology of Disease
2.2 Market Size (With Excel and Methodology)
2.3 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation

6. Methodology and Scope

Nutritional Supplements Market Segmentation

The Nutritional Supplements Market is segmented as mentioned below:

By Product (Revenue, USD Billion):

  • Sports Nutrition
    • Sports Food
    • Sports Drinks
    • Sports Supplements
  • Fat Burners
    • Green Tea
    • Fiber
    • Protein
    • Green Coffee
    • Others (Turmeric, Ginseng, Cranberry, Garcinia Cambogia)?
  • Dietary Supplements
    • Vitamins
    • Minerals
    • Enzymes
    • Amino Acids
    • Conjugated Linoleic Acids
  • Functional Foods
    • Probiotics
    • Omega-3
    • Others

By Consumer Group (Revenue, USD Billion):

  • Infant
  • Children
  • Adults
  • Pregnant
  • Geriatric

By Formulation (Revenue, USD Billion):

  • Tablets
  • Capsules
  • Powder
  • Softgels
  • Liquid
  • Others

By Delivery Channel (Revenue, USD Billion):

  • Chemists/Pharmacists
  • Direct-to-Consumer Sales
  • E-commerce

Methodology for Database Creation

Our database offers a comprehensive list of healthcare centers, meticulously curated to provide detailed information on a wide range of specialties and services. It includes top-tier hospitals, clinics, and diagnostic facilities across 30 countries and 24 specialties, ensuring users can find the healthcare services they need.​

Additionally, we provide a comprehensive list of Key Opinion Leaders (KOLs) based on your requirements. Our curated list captures various crucial aspects of the KOLs, offering more than just general information. Whether you're looking to boost brand awareness, drive engagement, or launch a new product, our extensive list of KOLs ensures you have the right experts by your side. Covering 30 countries and 36 specialties, our database guarantees access to the best KOLs in the healthcare industry, supporting strategic decisions and enhancing your initiatives.

How Do We Get It?

Our database is created and maintained through a combination of secondary and primary research methodologies.

1. Secondary Research

With many years of experience in the healthcare field, we have our own rich proprietary data from various past projects. This historical data serves as the foundation for our database. Our continuous process of gathering data involves:

  • Analyzing historical proprietary data collected from multiple projects.
  • Regularly updating our existing data sets with new findings and trends.
  • Ensuring data consistency and accuracy through rigorous validation processes.

With extensive experience in the field, we have developed a proprietary GenAI-based technology that is uniquely tailored to our organization. This advanced technology enables us to scan a wide array of relevant information sources across the internet. Our data-gathering process includes:

  • Searching through academic conferences, published research, citations, and social media platforms
  • Collecting and compiling diverse data to build a comprehensive and detailed database
  • Continuously updating our database with new information to ensure its relevance and accuracy

2. Primary Research

To complement and validate our secondary data, we engage in primary research through local tie-ups and partnerships. This process involves:

  • Collaborating with local healthcare providers, hospitals, and clinics to gather real-time data.
  • Conducting surveys, interviews, and field studies to collect fresh data directly from the source.
  • Continuously refreshing our database to ensure that the information remains current and reliable.
  • Validating secondary data through cross-referencing with primary data to ensure accuracy and relevance.

Combining Secondary and Primary Research

By integrating both secondary and primary research methodologies, we ensure that our database is comprehensive, accurate, and up-to-date. The combined process involves:

  • Merging historical data from secondary research with real-time data from primary research.
  • Conducting thorough data validation and cleansing to remove inconsistencies and errors.
  • Organizing data into a structured format that is easily accessible and usable for various applications.
  • Continuously monitoring and updating the database to reflect the latest developments and trends in the healthcare field.

Through this meticulous process, we create a final database tailored to each region and domain within the healthcare industry. This approach ensures that our clients receive reliable and relevant data, empowering them to make informed decisions and drive innovation in their respective fields.

To request a free sample copy of this report, please complete the form below.


We value your inquiry and offer free customization with every report to fulfil your exact research needs.


Last updated on: 11 June 2024
Updated by: Bhanu Pratap Singh

Related reports (by category)


Related reports (by geography)


subscribe to our newsletter
up