Germany Home Healthcare Market Analysis

Germany Home Healthcare Market Analysis


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Germany's home healthcare market was valued at $13.27 Bn in 2022 and is estimated to expand at a compound annual growth rate (CAGR) of 6.13% from 2022 to 2030 and will reach $21.36 Bn in 2030. One of the main reasons propelling the growth of this market is rapid urbanization, cost-effectiveness, and improved living standards. The market is segmented by product and by services. Some key players in this market are Smith & Nephew plc, Knight Health Holdings, Mölnlycke Health Care AB, and ConvaTec Group.

ID: IN10DEHS010 CATEGORY: Healthcare Services GEOGRAPHY: Germany AUTHOR: Nandini Shah

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Germany Home Healthcare Market Executive Summary

Germany's home healthcare market was valued at $13.27 Bn in 2022 and is estimated to expand at a compound annual growth rate (CAGR) of 6.13% from 2022 to 2030 and will reach $21.36 Bn in 2030. In Europe, home healthcare has been at the forefront of medical innovation. Germany has distinguished itself among the European countries as one of the pioneers in embracing cutting-edge technology in a variety of fields. A fast-paced lifestyle, an increase in the number of elderly people, and a dislike for long hospital stays are just a few of the factors contributing to the popularity of home healthcare. A number of German businesses are funding the study and creation of medical kits appropriate for home healthcare. The above elements taken together will help the German home healthcare sector expansion in the years to come.

The German home healthcare market is primarily composed of two types of providers: statutory home care providers and private home care providers. Statutory home care providers are typically non-profit organizations that are funded by the government, while private home care providers are for-profit companies that operate in the private sector. Home healthcare services in Germany are provided by a variety of healthcare professionals, including nurses, physiotherapists, occupational therapists, and social workers.

germany home healthcare market analysis

Market Dynamics

Market Growth Drivers

The market for home healthcare in Germany is growing as a result of the region's aging population and increased disease rates. Because of the nation's rising quality of living, more people can now afford to receive home healthcare. The demand for home healthcare services is rising in Germany as a result of the country's fast urbanization, which has resulted in small family sizes, cramped housing, and the separation of younger generations from their families due to professional obligations. Further propelling the market rise are people's aversion to lengthy hospital stays and their growing preference for receiving medical care in comfortable, sociable, and engaging settings.

International home healthcare companies are eager to expand their presence in the Germany home healthcare industry through partnerships, alliances, and integrations. Every German citizen is protected by a health insurance program, either statutory or private, with statutory health insurance being the most common type.

Every person automatically contributes a specific amount to the nursing care fund in addition to making health insurance payments. Users of statutory health insurance are automatically covered by nursing care insurance, however, for private health insurance, a special application must be made. Through its nursing care consultants, health insurance firms in the Germany home healthcare market offer free guidance.

Market Restraints

The lack of skilled nursing personnel with a compassionate attitude is anticipated to slow the rate of expansion of the Germany home healthcare market. Additionally, the cost of home healthcare services can be high for patients and their families, which can be a barrier to access. There is also a lack of reimbursement from government health insurance providers for certain types of home healthcare services, which can make it difficult for providers to offer those services. Another issue is the lack of standardization of home healthcare services and a lack of quality control measures.

Competitive Landscape

Key Players

  • Smith & Nephew plc
  • Knight Health Holdings
  • Mölnlycke Health Care AB
  • ConvaTec Group
  • Hollister Incorporated
  • Medline Industries

Healthcare Policies and Regulatory Landscape

The government's successful efforts to enhance Germany's healthcare system are fostering market expansion. For example, in May 2021, the German government approved a health care reform that includes an annual tax subsidy to raise the salary of nursing staff and lower the contributions of care home residents. Germany's long-term care insurance was expected to receive a $1.22 billion annual contribution from the government. The development of cutting-edge home care equipment, such as monitoring and diagnostic systems, as well as the dominance of key market players are anticipated to boost market expansion in the nation throughout the course of the forecast period.

The German government has taken a number of initiatives to support the home healthcare market in recent years. One initiative is the expansion of the "Pflege-Plus" program, which provides additional funding for home healthcare services to patients with severe or complex medical needs. This program was created to help ensure that these patients receive the care they need while remaining in their own homes. Another initiative is the development of the "Integrated Care" program, which aims to improve coordination between different healthcare providers and to increase the amount of care provided in the home. The program also includes a focus on using telemedicine and other technology to improve communication between healthcare providers and patients. The German government also introduced the "Competence Network for Home Care" in 2020, which is an initiative aimed at improving the quality of home healthcare services.

Reimbursement Scenario

There are around 83 million people living in Germany. While the PKV (private health insurance) covers about 8.7 million people, including those covered by state funding, the GKV (statutory health insurance) covers 73.2 million people. GKV is offered by around 100 statutory health insurance funds. All facets of medical care are covered by the GKV grant. The GKV is a required insurance system that cannot be replaced by the PKV unless specific requirements are met (annual income, liberal occupation, etc.). All German nationals are required to have health insurance.

1. Executive Summary
1.1 Service Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Healthcare Services Market in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Market Size (With Excel and Methodology)
2.2 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation
5.2 Reimbursement Process for Services
5.3 Reimbursement Process for Treatment

6. Methodology and Scope

Home Healthcare Market Segmentation

By Device Type (Revenue, USD Billion):

Based on the Device Type the market is segmented into Testing, Screening, Monitoring Devices, Therapeutic Home Healthcare Devices, and Mobility Assist.

  • Testing, Screening, and Monitoring Device
  • Blood Glucose Monitors
  • Blood Glucose Monitors
  • Blood Pressure Monitors
  • Heart Rate Monitors
  • Temperature Monitors
  • Sleep Apnea Monitors
  • Coagulation Monitors
  • Ovulation and Pregnancy Test Kits
  • Pulse Oximeters
  • Home Hemoglobin A1C Test Kit
  • Therapeutic Home Healthcare Devices
  • Oxygen Delivery Systems
  • Nebulizers
  • Ventilators
  • Sleep Apnea Therapeutic Devices
  • Wound Care Products
  • IV Equipment
  • Dialysis Equipment
  • Insulin Delivery Devices
  • Inhalers
  • ?Other Therapeutic Products (ostomy devices, automated external defibrillators (AEDs)
  • Mobility Assist
  • Walkers and Rollators
  • Wheelchairs
  • Canes
  • Crutches
  • ?Mobility Scooters

By Service Type (Revenue, USD Billion):

  • Skilled Nursing Services
  • Rehabilitation Therapy Services
  • Hospice and Palliative Care Services
  • Unskilled Care Services
  • Respiratory Therapy Services
  • Infusion Therapy Services
  • Pregnancy Care Services?

By Indication Type (Revenue, USD Billion):

  • Cardiovascular Disorders & Hypertension
  • Diabetes
  • Respiratory Diseases
  • Pregnancy
  • Mobility Disorders
  • Hearing Disorders
  • Cancer
  • Wound Care
  • ?Other Indications (sleep disorders, kidney disorders, neurovascular diseases, and HIV)

Methodology for Database Creation

Our database offers a comprehensive list of healthcare centers, meticulously curated to provide detailed information on a wide range of specialties and services. It includes top-tier hospitals, clinics, and diagnostic facilities across 30 countries and 24 specialties, ensuring users can find the healthcare services they need.​

Additionally, we provide a comprehensive list of Key Opinion Leaders (KOLs) based on your requirements. Our curated list captures various crucial aspects of the KOLs, offering more than just general information. Whether you're looking to boost brand awareness, drive engagement, or launch a new product, our extensive list of KOLs ensures you have the right experts by your side. Covering 30 countries and 36 specialties, our database guarantees access to the best KOLs in the healthcare industry, supporting strategic decisions and enhancing your initiatives.

How Do We Get It?

Our database is created and maintained through a combination of secondary and primary research methodologies.

1. Secondary Research

With many years of experience in the healthcare field, we have our own rich proprietary data from various past projects. This historical data serves as the foundation for our database. Our continuous process of gathering data involves:

  • Analyzing historical proprietary data collected from multiple projects.
  • Regularly updating our existing data sets with new findings and trends.
  • Ensuring data consistency and accuracy through rigorous validation processes.

With extensive experience in the field, we have developed a proprietary GenAI-based technology that is uniquely tailored to our organization. This advanced technology enables us to scan a wide array of relevant information sources across the internet. Our data-gathering process includes:

  • Searching through academic conferences, published research, citations, and social media platforms
  • Collecting and compiling diverse data to build a comprehensive and detailed database
  • Continuously updating our database with new information to ensure its relevance and accuracy

2. Primary Research

To complement and validate our secondary data, we engage in primary research through local tie-ups and partnerships. This process involves:

  • Collaborating with local healthcare providers, hospitals, and clinics to gather real-time data.
  • Conducting surveys, interviews, and field studies to collect fresh data directly from the source.
  • Continuously refreshing our database to ensure that the information remains current and reliable.
  • Validating secondary data through cross-referencing with primary data to ensure accuracy and relevance.

Combining Secondary and Primary Research

By integrating both secondary and primary research methodologies, we ensure that our database is comprehensive, accurate, and up-to-date. The combined process involves:

  • Merging historical data from secondary research with real-time data from primary research.
  • Conducting thorough data validation and cleansing to remove inconsistencies and errors.
  • Organizing data into a structured format that is easily accessible and usable for various applications.
  • Continuously monitoring and updating the database to reflect the latest developments and trends in the healthcare field.

Through this meticulous process, we create a final database tailored to each region and domain within the healthcare industry. This approach ensures that our clients receive reliable and relevant data, empowering them to make informed decisions and drive innovation in their respective fields.

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Last updated on: 16 June 2023
Updated by: Anish Swaminathan

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