China Nutritional Supplements Market Analysis

China Nutritional Supplements Market Analysis


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By 2030, it is anticipated that the China nutrition and supplements market will reach a value of $65.74 Bn from $30.67 Bn in 2022, growing at a CAGR of 10% during 2022-2030. The market is primarily dominated by local players such as Health Food Company, Fancl Corporation, and CSPC Pharmaceutical Group. The market for Nutrition and supplements in China is primarily driven by government regulations, increasing customer awareness, and e-commerce platforms. The China nutrition and supplements market in China is segmented by Type, Product, application, and Distribution Channel.

ID: IN10CNON002 CATEGORY: OTC & Nutraceuticals GEOGRAPHY: China AUTHOR: Dr. Vishwa Modhia

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China Nutrition and Supplements Market Analysis Summary

By 2030, it is anticipated that the China nutrition and supplements market will reach a value of $65.74 Bn from $30.67 Bn in 2022, growing at a CAGR of 10% during 2022-2030.

A healthy lifestyle is something that many Chinese people associate with dietary supplements. Therefore, Chinese consumers who are concerned about their health often opt for health supplements like vitamins and fish oil. In order to improve their health, 48.6% of the participants first consider taking supplements. Consumers in China tend to trust traditional Chinese medicines and prefer natural dietary supplements.

In China, there are many different products available on the market for nutrition and dietary supplements, including Chinese traditional medicine, vitamins, minerals, herbal products, and functional foods.

China nutrition and supplements market report 2022 to 2030

Market Dynamics

Market Growth Drivers Analysis

In China, the functional gummies market is booming, especially for vitamin and beauty-from-within products. Young female consumers are becoming more interested in the beauty ready-to-drink market, which is being driven by the "beauty from within concept," and their demand is rising. Consumption of sports and fitness nutrition is continuing to increase as interest in bodybuilding and sports grows.

Market Restraints

Customers' lack of knowledge about which products on the market are best for them is one of the main problems with China's health supplement market. One must do extensive research to find the right products, and they are frequently misled by false information in search results or social media posts.

Almost 60% of consumers who purchased nutrition and supplement products had previously bought imported supplements. By looking at the country of origin, they can determine the legitimacy of imported goods. Many foreign businesses are hesitant to sell their products in China because of the country's convoluted and opaque standards and regulations. China's regulations are currently close to harmonization.

Competitive Landscape

Key Players

  • CSPC Pharmaceutical Group (CHN)
  • Fancl Corporation (CHN)
  • Health Food Company (CHN)
  • Shanghai Pharmaceuticals (CHN)
  • Yunnan Baiyao Group (CHN)
  • China National Medicines (CHN)
  • GNC (General Nutrition Centers) (CHN)
  • Amway
  • Pfizer Inc
  • Bayer AG

Healthcare Policies and Reimbursement Scenarios

In China, the regulation of nutrition and dietary supplements is governed by the State Administration for Market Regulation (SAMR) and the National Health Commission (NHC). All supplements sold in China must be tested and approved by the State Food and Drug Administration (SFDA). The government also continues to strengthen and update its regulations to ensure that the dietary supplement market in China is regulated and operates effectively.

In China, nutrition and dietary supplements are not typically covered by the public healthcare system and must be paid out-of-pocket.

1. Executive Summary
1.1 Product Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Government Regulation in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Epidemiology of Disease
2.2 Market Size (With Excel and Methodology)
2.3 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation

6. Methodology and Scope

China Nutritional Supplements Market Segmentation

The Nutritional Supplements Market is segmented as mentioned below:

By Product (Revenue, USD Billion):

  • Sports Nutrition
    • Sports Food
    • Sports Drinks
    • Sports Supplements
  • Fat Burners
    • Green Tea
    • Fiber
    • Protein
    • Green Coffee
    • Others (Turmeric, Ginseng, Cranberry, Garcinia Cambogia)?
  • Dietary Supplements
    • Vitamins
    • Minerals
    • Enzymes
    • Amino Acids
    • Conjugated Linoleic Acids
  • Functional Foods
    • Probiotics
    • Omega-3
    • Others

By Consumer Group (Revenue, USD Billion):

  • Infant
  • Children
  • Adults
  • Pregnant
  • Geriatric

By Formulation (Revenue, USD Billion):

  • Tablets
  • Capsules
  • Powder
  • Softgels
  • Liquid
  • Others

By Delivery Channel (Revenue, USD Billion):

  • Chemists/Pharmacists
  • Direct-to-Consumer Sales
  • E-commerce

Methodology for Database Creation

Our database offers a comprehensive list of healthcare centers, meticulously curated to provide detailed information on a wide range of specialties and services. It includes top-tier hospitals, clinics, and diagnostic facilities across 30 countries and 24 specialties, ensuring users can find the healthcare services they need.​

Additionally, we provide a comprehensive list of Key Opinion Leaders (KOLs) based on your requirements. Our curated list captures various crucial aspects of the KOLs, offering more than just general information. Whether you're looking to boost brand awareness, drive engagement, or launch a new product, our extensive list of KOLs ensures you have the right experts by your side. Covering 30 countries and 36 specialties, our database guarantees access to the best KOLs in the healthcare industry, supporting strategic decisions and enhancing your initiatives.

How Do We Get It?

Our database is created and maintained through a combination of secondary and primary research methodologies.

1. Secondary Research

With many years of experience in the healthcare field, we have our own rich proprietary data from various past projects. This historical data serves as the foundation for our database. Our continuous process of gathering data involves:

  • Analyzing historical proprietary data collected from multiple projects.
  • Regularly updating our existing data sets with new findings and trends.
  • Ensuring data consistency and accuracy through rigorous validation processes.

With extensive experience in the field, we have developed a proprietary GenAI-based technology that is uniquely tailored to our organization. This advanced technology enables us to scan a wide array of relevant information sources across the internet. Our data-gathering process includes:

  • Searching through academic conferences, published research, citations, and social media platforms
  • Collecting and compiling diverse data to build a comprehensive and detailed database
  • Continuously updating our database with new information to ensure its relevance and accuracy

2. Primary Research

To complement and validate our secondary data, we engage in primary research through local tie-ups and partnerships. This process involves:

  • Collaborating with local healthcare providers, hospitals, and clinics to gather real-time data.
  • Conducting surveys, interviews, and field studies to collect fresh data directly from the source.
  • Continuously refreshing our database to ensure that the information remains current and reliable.
  • Validating secondary data through cross-referencing with primary data to ensure accuracy and relevance.

Combining Secondary and Primary Research

By integrating both secondary and primary research methodologies, we ensure that our database is comprehensive, accurate, and up-to-date. The combined process involves:

  • Merging historical data from secondary research with real-time data from primary research.
  • Conducting thorough data validation and cleansing to remove inconsistencies and errors.
  • Organizing data into a structured format that is easily accessible and usable for various applications.
  • Continuously monitoring and updating the database to reflect the latest developments and trends in the healthcare field.

Through this meticulous process, we create a final database tailored to each region and domain within the healthcare industry. This approach ensures that our clients receive reliable and relevant data, empowering them to make informed decisions and drive innovation in their respective fields.

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Last updated on: 10 May 2024
Updated by: Ritu Baliya

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