Brazil Nutritional Supplements Market Analysis

Brazil Nutritional Supplements Market Analysis


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By 2030, it is anticipated that the Brazil Nutrition and Supplements market will reach a value of $19.71 Bn from $9.54 Bn in 2022, growing at a CAGR of 9.5% during 2022-30. The market is primarily dominated by local players such as Herbarium, Biofield, and Bioenergy. The market for nutrition and supplements in Brazil is primarily driven by government initiatives, increasing consumer awareness for health and lifestyle and sports nutrition supplements. The Brazil nutrition and supplements market in Brazil is segmented by Type, Product, application, and Distribution Channel.

ID: IN10BRON002 CATEGORY: OTC & Nutraceuticals GEOGRAPHY: Brazil AUTHOR: Dr. Vishwa Modhia

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Brazil Nutrition and Supplements Market Analysis Summary

By 2030, it is anticipated that the Brazil Nutrition and Supplements market will reach a value of $19.71 Bn from $9.54 Bn in 2022, growing at a CAGR of 9.5% during 2022-30.

Brazil spent 9.6% of its overall healthcare budget on food and supplements in 2017, according to data from the World Health Organization. This represents an average percentage when compared to other nations; some nations invest more, while others less.

 In recent years, the use of nutritional supplements has gained significant "momentum" in the Brazilian fitness industry. Fitness enthusiasts most frequently use ergogenic nutritional resources in the form of nutritional supplements, which are frequently taken without the proper instruction.

brazil nutrition and supplements market analysis

Market Dynamics

Market Growth Drivers Analysis

Along with the historical aspect of Brazil, it's likely that media coverage of various supplements and their effects has grown, despite being contradictory. This is especially true given that doctors and nutritionists often prescribe these products, and gyms and physical education specialists often promote them. Demand for supplements and functional foods is rising as consumers become more concerned with their health and well-being. As the middle class expands, more and more consumers have the means to make investments in their health and well-being.

Market Restraints

Abuse of nutrition supplements can pose a health risk to consumers as a whole as well as to runners, and it may prevent new players from entering the market. Access for consumers with lower incomes may be hampered by the cost of some supplements and functional foods. Supplements and nutrition are sometimes only partially covered by private health insurance plans, and not all do. Some supplements and functional foods on the market have raised questions about quality and safety, which may have an effect on consumer trust. Cheaper import competition could have an effect on the expansion of regional businesses and the market as a whole.

Competitive Landscape

Key Players

  • Herbarium (BRA)
  • Biofield (BRA)
  • Bioenergy (BRA)
  • Performance Nutrition (BRA)
  • Nutrilatina (BRA)
  • Nestlé
  • GlaxoSmithKline
  • Nestle

Recent Notable Deals

May 2022: The acquisition of Puravida, a provider of organic foods and supplements, was announced by Nestlé's Brazilian division. The transaction's value was kept confidential. The purchase was made by Nestlé Health Science (NHSc), the company's nutrition and supplement business unit, and it is consistent with the growth of the category and Nestlé's international expansion. Produced by Puravida are organic, natural, and plant-based foods, as well as nutritional supplements with clean labels that only include natural ingredients.

Healthcare Policies and Reimbursement Scenarios

Brazil is the only nation in Latin America with clear laws governing functional and health claims for either nutritional or non-nutritional components, as well as for proving efficacy and safety. The National Health Surveillance Agency (ANVISA, Agência Nacional de Vigilância Sanitária) has developed the regulatory framework for functional and health claims for either nutrient or non-nutrient components based on the safety and efficacy of the products and defines functional foods as foods and not drugs.

The National Health Surveillance Agency (ANVISA), a regulatory body in Brazil in charge of evaluating functional foods, has granted approval for specific claims based on the expert advice of the technical and scientific Committee on Functional Food and Novel Ingredients (CTCAF).

1. Executive Summary
1.1 Product Overview
1.2 Global Scenario
1.3 Country Overview
1.4 Healthcare Scenario in Country
1.5 Government Regulation in Country
1.6 Recent Developments in the Country

2. Market Size and Forecasting
2.1 Epidemiology of Disease
2.2 Market Size (With Excel and Methodology)
2.3 Market Segmentation (Check all Segments in Segmentation Section)

3. Market Dynamics
3.1 Market Drivers
3.2 Market Restraints

4. Competitive Landscape
4.1 Major Market Share

4.2 Key Company Profile (Check all Companies in the Summary Section)

4.2.1 Company
4.2.1.1 Overview
4.2.1.2 Product Applications and Services
4.2.1.3 Recent Developments
4.2.1.4 Partnerships Ecosystem
4.2.1.5 Financials (Based on Availability)

5. Reimbursement Scenario
5.1 Reimbursement Regulation

6. Methodology and Scope

Nutritional Supplements Market Segmentation

The Nutritional Supplements Market is segmented as mentioned below:

By Product (Revenue, USD Billion):

  • Sports Nutrition
    • Sports Food
    • Sports Drinks
    • Sports Supplements
  • Fat Burners
    • Green Tea
    • Fiber
    • Protein
    • Green Coffee
    • Others (Turmeric, Ginseng, Cranberry, Garcinia Cambogia)?
  • Dietary Supplements
    • Vitamins
    • Minerals
    • Enzymes
    • Amino Acids
    • Conjugated Linoleic Acids
  • Functional Foods
    • Probiotics
    • Omega-3
    • Others

By Consumer Group (Revenue, USD Billion):

  • Infant
  • Children
  • Adults
  • Pregnant
  • Geriatric

By Formulation (Revenue, USD Billion):

  • Tablets
  • Capsules
  • Powder
  • Softgels
  • Liquid
  • Others

By Delivery Channel (Revenue, USD Billion):

  • Chemists/Pharmacists
  • Direct-to-Consumer Sales
  • E-commerce

Methodology for Database Creation

Our database offers a comprehensive list of healthcare centers, meticulously curated to provide detailed information on a wide range of specialties and services. It includes top-tier hospitals, clinics, and diagnostic facilities across 30 countries and 24 specialties, ensuring users can find the healthcare services they need.​

Additionally, we provide a comprehensive list of Key Opinion Leaders (KOLs) based on your requirements. Our curated list captures various crucial aspects of the KOLs, offering more than just general information. Whether you're looking to boost brand awareness, drive engagement, or launch a new product, our extensive list of KOLs ensures you have the right experts by your side. Covering 30 countries and 36 specialties, our database guarantees access to the best KOLs in the healthcare industry, supporting strategic decisions and enhancing your initiatives.

How Do We Get It?

Our database is created and maintained through a combination of secondary and primary research methodologies.

1. Secondary Research

With many years of experience in the healthcare field, we have our own rich proprietary data from various past projects. This historical data serves as the foundation for our database. Our continuous process of gathering data involves:

  • Analyzing historical proprietary data collected from multiple projects.
  • Regularly updating our existing data sets with new findings and trends.
  • Ensuring data consistency and accuracy through rigorous validation processes.

With extensive experience in the field, we have developed a proprietary GenAI-based technology that is uniquely tailored to our organization. This advanced technology enables us to scan a wide array of relevant information sources across the internet. Our data-gathering process includes:

  • Searching through academic conferences, published research, citations, and social media platforms
  • Collecting and compiling diverse data to build a comprehensive and detailed database
  • Continuously updating our database with new information to ensure its relevance and accuracy

2. Primary Research

To complement and validate our secondary data, we engage in primary research through local tie-ups and partnerships. This process involves:

  • Collaborating with local healthcare providers, hospitals, and clinics to gather real-time data.
  • Conducting surveys, interviews, and field studies to collect fresh data directly from the source.
  • Continuously refreshing our database to ensure that the information remains current and reliable.
  • Validating secondary data through cross-referencing with primary data to ensure accuracy and relevance.

Combining Secondary and Primary Research

By integrating both secondary and primary research methodologies, we ensure that our database is comprehensive, accurate, and up-to-date. The combined process involves:

  • Merging historical data from secondary research with real-time data from primary research.
  • Conducting thorough data validation and cleansing to remove inconsistencies and errors.
  • Organizing data into a structured format that is easily accessible and usable for various applications.
  • Continuously monitoring and updating the database to reflect the latest developments and trends in the healthcare field.

Through this meticulous process, we create a final database tailored to each region and domain within the healthcare industry. This approach ensures that our clients receive reliable and relevant data, empowering them to make informed decisions and drive innovation in their respective fields.

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Last updated on: 11 June 2024
Updated by: Anish Swaminathan

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