Australia Women’s Health Market Analysis


  • Type: Therapeutics Area
  • Published : April 2021
  • Region: APAC
  • Country: Australia
  • Report ID : 4019

  • Format: PPT, PDF

Australian Women’s Health Market: Segmented by Application (Contraceptives, Menopause, Hormonal Infertility, Postmenopausal Osteoporosis, Endometriosis, & Others), by Services (Medicare Services, Primary Health Care, Private Health Insurance, & Hospital Care)- Growth, Trends, and Forecast (2019 – 2028)


Report Overview

The Australian Women’s Health market size stood at around USD xx billion in 2019 and is projected to reach USD xx billion by 2028, exhibiting a CAGR of xx% during the forecast period.

In 2018, just over half of Australia’s population—51% or 12.6 million people—were female. On average, Australian females experience different health outcomes than Australian males. Compared with males, females have a higher life expectancy and experienced more of their total disease burden due to living with the disease rather than from dying early from disease and injury. Women’s health includes all of the therapeutics, drugs, and surgical offerings precautionary measures for the various disorders associated with the women population. These disorders vary from nutrition, oncology, reproductive, menopause, urological as well as other Health applications. Women’s health is focused on providing better management of diseases and improving the overall health of the women population.

Market Drivers

The increasing prevalence of preventing women-related health disorders by the population and authorities is expected to promote the market value. The rise in the levels of research & development initiatives undertaken by various manufacturers in providing better health services for women is expected to positively affect the growth of the market as well. Lack of qualitative Health services for women from the under-developed regions of the world is expected to provide better areas for growth of the market value. Changes in the lifestyle of individuals coupled with bad nutritional intake are factors driving the growth of the market.

Major Women’s Health Disease Indication

The leading cause of death for females in 2017 was Dementia and Alzheimer disease. Fewer than 1 in 10 women ate the recommended amount of fruit and vegetables in 2017–18. The leading cause of total disease burden for females in 2015 was coronary heart disease. In 2015, females experienced a smaller share of the total disease burden (47%) than males (53%). A larger proportion of the total disease burden for females was caused by living with the disease. For males, the greatest proportion of total burden was caused by premature death.

The distribution of overall burden between the sexes varied by disease group. Compared with males, females experience a greater proportion of the total burden from:

  • blood and metabolic disorders (59%)
  • neurological conditions (58%)
  • musculoskeletal conditions (55%).

Nearly half (44%) of the total burden of disease for females is from cancer, musculoskeletal conditions, and cardiovascular disease.

1. Australian Women’s Health Market Overview…………………………………
A. Market Size
2. Market Growth Drivers……………………………………………..……………………….
A. Growing Incidence of Chronic Health Conditions Among Women
B. Growing Focus on Product R&D
3. Major Women’s Health Disease ……………………………………………………….…
A. Blood and Metabolic Disorders
B. Neurological Conditions
C. Musculoskeletal Conditions
D. Cancer
E. Cardiovascular Disease
F. Others
4. Women’s Health Market Segmentation……………………………………………
A. Application
I. Contraceptives
II. Menopause
III. Hormonal Infertility
IV. Postmenopausal Osteoporosis
V. Endometriosis
VI. Others
B. Services
I. Medicare Services
II. Primary Health Care
III. Private Health Insurance
IV. Hospital Care
5. Women’s Health Major Products Market Share…………………….………
A. Market Analysis, Insights and Forecast – By Revenue
6. Competitive Landscape…………………………………………….………….…………
A. Major Players
B. Products in Pipeline
7. Key Company Profiles…………………………………………………………………….
A. Ferring B.V. Company overview, Product & Services, Strategies & Financials
B. Bayer AG Company overview, Product & Services, Strategies & Financials
C. Bristol-Myers Squibb Company overview, Product & Services, Strategies & Financials
D. Agile Therapeutics overview, Product & Services, Strategies & Financials
8. Health Policies and Regulatory Landscape………………………………………
A. Policy changes and Reimbursement scenario
9. Factors Driving Future Growth……………………………………………………………
A. New Trends and Development of Women’s Health market
B. Future Opportunities
10. Conclusion

Market Segmentation

By Application:

By application, contraceptives accounted for the largest market share of the women’s health market in 2019 Contraceptives dominated the market with a share of over 43.0% in 2019 in terms of revenue. The use of female contraception is beneficial in the prevention of health issues associated with pregnancy, particularly for pubescent girls, as well as in pregnancy planning to reduce the chances of infant mortality, which is higher in childbirths separated by a lesser number of years. Besides, it provides various other prospective benefits comprising prolonged prospects for education and women empowerment, along with maintaining a healthy population and economic growth of nations.

Postmenopausal osteoporosis held the second-largest market share in 2019, owing to the concern associated with decreasing bone density and an increase in chances of having fractures followed by Hormonal infertility, Menopause, Endometriosis, PCOS, and others.

By Services:

Based on services, the market is segmented into Medicare services, Primary health care, Private health insurance, & Hospital care. In 2018–19, Australia’s females claimed more than 245 million services through Medicare and received an average of 19.5 Medicare services per person in that year. Based on the ABS Patient Experiences Survey, in 2018–19, 88% of females aged 15 and over were estimated to have visited their general practitioner (GP) in the last 12 months. 9 in 10 Australian females visited a general practitioner in the previous 12 months. Based on the 2017–18 ABS Patient Experience Survey, more than half of Australian females (57%) had some form of private health insurance. In 2017–18, there were 3.9 million emergency department presentations among Australian females, accounting for 50% of all presentations. Among adult females, rates of emergency department presentations were highest in those aged 75–84 and 85 years and older (524 and 750 per 1,000 populations respectively).

Major Players

Some of the major players in the Australian Women’s Health are Allergan; Bayer AG; Merck & Co., Inc.; Pfizer; Teva Pharmaceuticals; Agile Therapeutics; Amgen, Inc.; AstraZeneca; Bristol-Myers Squibb; and Ferring B.V. Collaborations for product development, expansion of product portfolios, and regional expansion in emerging markets are the key strategic undertakings of these companies to increase their market share.


Research Methodology

Insights10 will provide you reports within 10 key parameters which are:

  1. Market overview
  2. Market growth drivers & restraints
  3. Epidemiology or disease type
  4. Market segmentation
  5. Market share
  6. Competitive landscape
  7. Key company profiles
  8. Healthcare policies & regulatory framework
  9. Reimbursement scenario
  10. Factors driving future growth

Based on our many years of experience, we believe that these are the parameters that are critical to decision making for business stakeholders. Our focused approach to develop reports focused on 10 key parameters, enabled us to arrive at the name “Insights10”.

Our analysis methodology involves three critical stages:

Stage I: Market Data Collection

Primary Interviews: We have developed a network of experts, freelancers and researchers across countries through which we engage with local experts to gather key data points and assumptions around each market. We also engage regularly with some of the best market research agencies such as Atheneum, GuidePoint, GLG, etc. to conduct surveys and interviews, and build intelligence. We have language translators as a part of our team, who between them can cover 30+ languages allowing us to extract better local insights.

Secondary Data Collection: We have developed strong expertise and experience in secondary data collection methods for developing unique data sets and research material. We gather data from multiple reliable sources to maintain the high level of accuracy and consistency. The market data is analysed and forecasted using appropriate statistical and coherent models. The report offers an overall analysis of the market size, growth, market share as well as segment-level analysis of the specific market. Our report includes precise, to the point information related to the overall market, competition, growth drivers, challenges, regulatory updates, and competition.

Data Sources: We have access to multiple highly reliable free and subscription data sources. We have many years of experience to understand which sources are more dependable for what and which to prefer for the reliable and latest information. The key sources of information include the following, but are not limited to:

  • Statistical Databases
  • Company Websites/Annual Reports
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  • Published Research Reports
  • Whitepapers
  • Press Releases of Key Market Players

Stage II: Market Data Analysis and Statistical Model

Market Trends: We generally look at macro parameter and micro indicators. The macro parameters includes changes in government policies, demand and supply of the market, government intervention programs and major market share. The micro indicators GDP growth, market size, market volume etc. We also understand nuances specific to each country like US, Canada, India, Germany, etc. and have worked across 60+ countries and hence no only understand global trends, but how these differ by country, how payment models, market structure, cultural parameters, etc. differ in each country.

Market Sizing and Analysis: Our expert data analytics team has created various market forecast models by employing the top-down approach i.e. start with large overall market and segment different areas and bottom-up approach i.e. start with population and epidemiology and roll up based on spend, etc., estimating the size of the market, and distributing among the geographic and/or product segments.

The top-down approach mainly used for new product forecasting and bottom-up approach is used for demand estimation of any product for different countries summed up to form total market. We are able to round off insights and build stronger forecasts because we always do both these methods and triangulate the final numbers.

The study on the market covers the analysis of the leading geographies such as North America, Europe, Asia-Pacific, and Africa for the period of 2020 to 2028. The qualitative analysis covers the industry landscape and trends, market opportunities, competitive landscape and policy and regulatory scenario and the quantitative analysis covers different market estimates and forecasts.

Data Triangulation & Validation:

Data triangulation of various sources and results of the research are carried out by benchmarking with reliable sources such as industry statistics, statistical databases and the company level averages etc.

We make sure to finalize the numbers in alignment to the market research. Firstly, our internal experts ensure thorough validation and checking to ensure the accurate and precise analysis and then validation is also done using multiple data analysis model.  Two level validation is done and entails finalization of report scope and to way of representation pattern.

Stage III: Interpretation and Presentation

Analysis & Interpretation: The information gathered is then analysed and synthesized. A second series of interviews are done if necessary to check and validate. The future opportunities are analysed by understanding product commercialization and many other factors. It also comprises the analysis of data discrepancies observed across various data sources. Information procured from secondary and primary results are then, interpreted by considering following parameters: (a partial list)

  • Establishing market drivers and trends
  • Analyzing regulatory landscape to understand future growth
  • Market Segment based analysis to obtain revenue / volume
  • Analyzing current needs and determining penetration to estimate market

Insights: Our reports deliver actionable insights backed with supporting facts and figures to assist you in achieving exemplary growth. Our in-depth analyses are interspersed with relevant insights and statistics to offer an executive-level view of a given market. The description helps in correlating many minor factors affecting the market and its impact to the different segments within the market.
Data curated from the analysis and interpretation are drawn to portray all in one consolidated report.

Presentation & Reporting: The market research report is presented in different forms such as charts by using a scientific approach for easy understanding. Historic, current and future analysis is provided for each market in terms of both value and volume. The size of the market is interpreted in the US Dollar value and the respective unit, based on the product, for volume consumptions.
The foreign exchange rates are calculated on the respective dates and for the respective regions covered in the study.

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